Remote Digital Marketing Specialist for E-commerce FMCG

Placements24; Saltillo; Híbrido; MXN 350 000 - 520 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Competitive salary

Health benefits

Professional development opportunities

Resumo da oferta

Placements24 is seeking a Digital Marketing Specialist for a fully remote FMCG role. You will develop and execute strategies to boost online presence, drive e-commerce sales, and engage audiences across digital channels.

The ideal candidate has 3+ years in digital marketing, with proven SEO/SEM expertise, content creation skills, and strong analytics. Fluency in Spanish is essential for effective communication and remote collaboration.

Qualificações

• Bachelor's degree in Marketing, Digital Media, Communications, or related field.
• Minimum 3 years in digital marketing with e-commerce and FMCG focus.
• Proven SEO, SEM, and social media campaign experience.
• Proficient with Google Analytics, Google Ads, Facebook Ads Manager, and SEO tools.
• Strong content creation, copywriting, and basic design understanding.
• Excellent analytical and problem-solving abilities.
• Fluent written and verbal Spanish communication skills.
• Able to work independently in a remote setting and meet deadlines.
• Proactive and passionate about evolving digital marketing trends.

Responsabilidades

• Develop and execute digital marketing strategies across SEO, SEM, social media, email, and content.
• Plan and optimize paid campaigns (Google Ads, Social) to hit KPIs and ROI targets.
• Create engaging content for social, blogs, and websites.
• Monitor website performance and user behavior with analytics tools.
• Conduct keyword research and implement SEO best practices.
• Manage social presence, community engagement, and audience inquiries.
• Collaborate with marketing, sales, and product teams for brand consistency.
• Stay current with digital marketing trends and technologies.
• Analyze campaign data and deliver actionable insights and reports.

Conhecimentos

SEO

SEM

Social media

Content creation

Analytics

Formação académica

Bachelor's degree in Marketing

Ferramentas

Google Analytics

Google Ads

Facebook Ads Manager

SEO platforms

Descrição da oferta de emprego

Placements24 is seeking a Digital Marketing Specialist for a fully remote FMCG role. You will develop and execute strategies to boost online presence, drive e-commerce sales, and engage audiences across digital channels.

The ideal candidate has 3+ years in digital marketing, with proven SEO/SEM expertise, content creation skills, and strong analytics. Fluency in Spanish is essential for effective communication and remote collaboration.