Omnichannel Engagement Lead – Local Growth

Takeda

Santa Fe

On-site

MXN 900,000 - 1,200,000

Full time

9 days ago

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Benefits offered by this job

Annual performance bonus

Meal vouchers

Flexible work arrangements

Healthcare coverage

Job summary

Takeda in Mexico City (Santa Fe) seeks a senior marketer to own the local engagement strategy, translating central content into a locally executable plan across channels. You will design the customer journey, allocate budget, and orchestrate cross-functional teams to drive ROI and market competitiveness.

Applicants should have extensive pharma marketing experience, data and AI fluency, and the ability to localize strategy while managing field teams and compliant content, contributing to

Qualifications

Degree in life sciences, marketing or business; advanced qualification a plus.
Extensive pharmaceutical/healthcare marketing or omnichannel activation experience.
Experience localizing central strategy and coordinating cross-functional engagement.

Responsibilities

Own the local engagement plan across channels with budget allocation.
Design the local customer journey and optimize engagement quality.
Brief/train field teams on brand messaging and deliverables.
Convene cross-functional teams to drive buy-in and compliance.
Analyze omnichannel performance and inform future strategy.

Skills

Omnichannel strategy

Customer engagement

Data analytics

AI fluency

Budget management

Cross-functional leadership

Education

Life sciences / Marketing / Business degree

Tools

CRM platforms

Modular content tooling

Job description

Applicants should have extensive pharma marketing experience, data and AI fluency, and the ability to localize strategy while managing field teams and compliant content, contributing to

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