Marketing Operations Lead - GTM Excellence & Programs

adidas

Ciudad de México

On-site

MXN 1,200,000 - 1,800,000

Full time

7 hours ago

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Job summary

adidas Mexico seeks a Marketing Operations Leader to implement the E2E GTM process, build local calendars, and align marketing functions with demand planning and purchasing. You will oversee sample coordination, showroom setups, and on-time delivery of seasonal materials, while supporting pricing and data accuracy across SAP and related systems.

The role requires strong organization, cross-functional collaboration, and 5–7 years of experience in marketing operations, with 1–2 years in people

Qualifications

5-7 years of experience in marketing operations or related field.
1-2 years of people management experience as a manager of Experts.
3+ years of management experience in Admin/Tech Support.
Bachelor in marketing, business or engineering (commercial or industrial).

Responsibilities

Leads the implementation of E2E GTM Process within the country.
Creates Local E2E Calendar and efficient processes, following LAM GTM Calendars.
Ensures awareness and adherence of marketing teams towards milestones and handovers.
Supports Range Planning from country input to handover to sales.
Drives operational alignment of adidas marketing functions across brands.
Leads sample coordination and showroom setup following LAM guidance.
Manages on-time delivery of seasonal marketing sell-in materials.
Supports pricing and margin analysis; ensures master data accuracy across systems.