Market Insights Analyst: Data-Driven Growth & Dashboards

Essity; Ciudad de México; Presencial; MXN 420.000 - 620.000; Jornada completa

Descripción de la vacante

Essity is seeking a Market Research Analyst to deepen understanding of market dynamics and consumer behavior. You will synthesize data from Nielsen, Kantar, and internal sources to derive actionable insights that support strategy and growth.

You will build and automate reports and dashboards in Power BI and Excel, lead forecasting efforts, and collaborate with IT and external partners to enhance analytics capabilities and data-driven decision making.

Formación

• 4–6 years of experience in Market Insights, Consumer Insights, or similar.
• Strong Power BI skills with dashboard and data visualization experience.
• Advanced English for communicating insights to stakeholders.

Responsabilidades

• Analyze and integrate market, consumer, shopper, and internal data to generate insights.
• Monitor trends, brand performance, and market share to inform decisions.
• Create and automate reports, scorecards, and dashboards using Power BI and Excel.
• Lead category forecasting and assess long-term trends for the business.
• Advance analytics by introducing new tools and AI methodologies with IT and partners.

Conocimientos

Power BI

Excel

Analytical thinking

Stakeholder management

Herramientas

Power BI

Excel

Descripción del empleo

Essity is seeking a Market Research Analyst to deepen understanding of market dynamics and consumer behavior. You will synthesize data from Nielsen, Kantar, and internal sources to derive actionable insights that support strategy and growth.

You will build and automate reports and dashboards in Power BI and Excel, lead forecasting efforts, and collaborate with IT and external partners to enhance analytics capabilities and data-driven decision making.