Head of Paid Social (Remote) - Insurance Growth Lead

Jobgether; México; Remote; MXN 1,200,000 - 2,000,000; Full time

Benefits offered by this job

Fully remote

High impact role

Autonomy

Cross-functional exposure

Job summary

Jobgether seeks a senior Head of Paid Social for Insurance to own Meta and TikTok strategy with end-to-end accountability for spend, pacing, performance, and margin. You will partner with creative, product, compliance, and leadership to scale paid social while maintaining compliance and predictable results.

The role demands hands-on management of large budgets, development of testing playbooks, and close collaboration with regulatory stakeholders.

Qualifications

• 4+ years of paid social buying experience with profitability responsibility.
• Managed at least $250,000 monthly paid social spend.
• Deep Meta Ads expertise and bid/budget management.
• Significant TikTok advertising experience at scale.
• Experience in regulated/regulated-vertical advertising.
• Strong tracking, attribution, and data quality skills.
• Ability to connect media activity to P&L outcomes.
• Analytical, problem-solving and decision-making skills.
• Excellent cross-functional communication.
• Proactive, adaptable, and platform-internal initiative.

Responsibilities

• Own end-to-end paid social strategy for the insurance vertical on Meta and TikTok.
• Manage spend pacing, ROAS vs. margin trade-offs, and profitability.
• Lead creative testing roadmap with production teams from concept to post-mortem.
• Diagnose performance shifts and take decisive corrective actions.
• Scale monthly paid social investment while preserving margins.
• Build a reusable playbook for testing, optimization, and measurement.

Skills

Paid social buying

Budget management

Meta Ads expertise

TikTok advertising

Regulatory compliance

Data analytics

Cross-functional teamwork

Platform fluency

Job description

Jobgether seeks a senior Head of Paid Social for Insurance to own Meta and TikTok strategy with end-to-end accountability for spend, pacing, performance, and margin. You will partner with creative, product, compliance, and leadership to scale paid social while maintaining compliance and predictable results.

The role demands hands-on management of large budgets, development of testing playbooks, and close collaboration with regulatory stakeholders.