GTM Engineer: Build the AI-Powered Lead Gen Engine

Firework; México; Remoto; MXN 900.000 - 1.300.000; Tempo pieno

Descrizione del lavoro

Firework is a global startup in high-growth mode with a vision to digitally transform video commerce. We’re looking for a Sr.

GTM Engineer to build the foundation of our go-to-market engine from the ground up — the systems, data infrastructure, and automations that power lead generation. This is a green-field role: you’ll design and stand up the enrichment, sourcing, scoring, and routing systems that turn our total addressable market into a healthy, qualified pipeline, and you’ll own lead

Competenze

• 3+ years of GTM engineering or demand-gen experience, ideally building enterprise lead-gen systems from scratch.
• Hands-on with a modern GTM stack — Salesforce, enrichment tools, sales engagement platforms, and automation tools.
• Working proficiency in SQL and comfort with at least one scripting language (Python or JavaScript) for building custom workflows and integrations.
• A track record of building or significantly improving lead generation systems — sourcing, enrichment, scoring, or routing — that measurably grew qualified pipeline.
• Genuinely tech-savvy, with comfort picking up new tools fast — including AI tools like Claude — to work smarter and stay ahead.
• Strong analytical instincts; you’re comfortable digging into messy data to find the root cause of a pipeline or data-quality problem.
• Excellent written and verbal communication skills — able to translate technical systems into plain language for non-technical stakeholders.
• Sense of ownership and a builder’s mindset; comfortable creating structure from zero and operating with autonomy in a fast-moving, resource-lean environment.
• Adaptable and collaborative, with the ability to shift gears quickly as priorities, tools, and processes evolve.

Mansioni

• Build the foundation: stand up the core GTM systems and data infrastructure — CRM architecture, enrichment tooling, and the integrations that connect them — from the ground up.
• Own enterprise lead generation end to end: define and build the sourcing, enrichment, scoring, and routing logic that turns raw market data into qualified, sales‑ready leads.
• Design and automate outbound and inbound lead flows so Sales always has a full, well‑qualified pipeline without manual list‑building or hand‑offs.
• Partner with Sales and leadership to define what a qualified lead looks like, then build the systems that enforce it at scale.
• Use AI tools (including Claude) to prototype and ship lead‑gen automations — enrichment, scoring, personalized outbound — quickly and iteratively.
• Continuously test and improve lead generation systems — instrument what’s working, kill what isn’t, and iterate as the market and team evolve.

Conoscenze

GTM experience

Salesforce & GTM tools

SQL

Python/JavaScript

Lead gen track record

Claude AI familiarity

Analytical skills

Communication skills

Ownership mindset

Adaptable & collaborative

Strumenti

Salesforce

Enrichment tools

Sales engagement platforms

Automation tools

Descrizione del lavoro

Firework is a global startup in high-growth mode with a vision to digitally transform video commerce. We’re looking for a Sr.

GTM Engineer to build the foundation of our go-to-market engine from the ground up — the systems, data infrastructure, and automations that power lead generation. This is a green-field role: you’ll design and stand up the enrichment, sourcing, scoring, and routing systems that turn our total addressable market into a healthy, qualified pipeline, and you’ll own lead