Global ABM & Enterprise Pipeline Leader

Cognex Vision Spain; Región Centro; Hybrid; MXN 3,343,000 - 4,829,000; Full time

Benefits offered by this job

Hybrid work schedule

Job summary

Cognex Vision Spain is seeking a seasoned BDR/ADR leader to design and execute a global outbound ABM strategy. You will partner with the Head of Global Marketing and regional Sales VPs to drive a high-impact, predictable pipeline and modernize the demand-gen motion in a hybrid work model.

You’ll manage multi-region teams, implement AI-driven tools, and redesign compensation to reward strategic enterprise engagement, not just activity volume.

Qualifications

• 10+ years in B2B Revenue roles with 6+ years leading BDR/ADR teams across global regions.
• Proven track record converting traditional outbound to ABM.
• Experience selecting/deploying cadenced ABM tech stacks and compensation design.

Responsibilities

• Design and run outbound ABM architecture with global VPs and Head of Demand Gen.
• Lead multi-channel outreach and playbooks for Most Wanted Accounts.
• Modernize tech stack and KPIs to focus on enterprise account penetration and pipeline quality.
• Standardize global workflows while enabling localization.

Skills

BDR/ADR leadership

ABM strategy

Sales process design

Multi-region experience

AI-driven tools

Education

Bachelor's degree in Business/Marketing

MBA preferred

Tools

Salesforce Sales Cloud

Salesloft/Outreach

6sense/Demandbase

ZoomInfo

AI-powered sales tools

Job description

Cognex Vision Spain is seeking a seasoned BDR/ADR leader to design and execute a global outbound ABM strategy. You will partner with the Head of Global Marketing and regional Sales VPs to drive a high-impact, predictable pipeline and modernize the demand-gen motion in a hybrid work model.

You’ll manage multi-region teams, implement AI-driven tools, and redesign compensation to reward strategic enterprise engagement, not just activity volume.