Full Time Marketing Manager

Samsung Electronics Mexico

Xico

Presencial

MXN 900.000 - 1.500.000

Jornada completa

Hace 4 días
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Descripción de la vacante

Samsung Electronics Mexico is seeking a Channel Marketing Manager to lead the channel marketing strategy for Samsung Mobile in Mexico, translating brand and product priorities into partner programs across operators, retailers, marketplaces and Samsung Experience Stores.

You will define the channel strategy, set priorities, build senior partnerships, and drive launches and campaigns from pre-sale to sustain, while optimizing media, CRM and POS for full-funnel impact.

Formación

  • 5+ years of experience in channel, trade, commercial or brand marketing.
  • Proven track record managing strategic partners and negotiations.
  • Strong understanding of full-funnel marketing, digital, CRM, eCommerce and retail.
  • Experience managing marketing budgets, KPIs and ROI-driven investments.
  • Excellent stakeholder management and communication with cross-functional teams.
  • Advanced English and ability to work in a fast-paced, global environment.

Responsabilidades

  • Define channel strategy, priorities and success metrics for Mexico.
  • Build senior-level relationships with key accounts and lead negotiations.
  • Lead channel strategy for product launches and commercial moments.
  • Define media mix across media, CRM, eCommerce and POS.
  • Own the channel marketing investment portfolio and optimize budgets.
  • Lead and develop the Channel Marketing team and collaborate with Sales, Finance, Legal and agencies.

Conocimientos

Channel marketing
Strategic partnerships
Full-funnel marketing
Budget management
Stakeholder management
English proficiency
Cross-functional leadership
Global teamwork

Descripción del empleo

Job Title: Channel Marketing, Manager | Samsung Electronics México Type of contract: Permanent contract, Full time

Samsung Electronics has grown into one of the world’s leading technology companies, recognized as one of the top 5 global brands. As a global leader in technology, we are transforming the world with the creativity and diversity of our talented people who drive this transformation. Our company's success reflects the determination and talent of our people, aligned with our key corporate values: This drive fuels our innovation. Join us at Samsung and find your opportunity to do what you can’t.

We are looking for a Channel Marketing, Manager. This role leads the Channel Marketing strategy for Samsung Mobile in Mexico, translating brand, product and commercial priorities into partner-specific programs that drive consideration, conversion and sell‑out across operators, retailers, marketplaces and Samsung Experience Stores.

Channel Strategy & Business Planning:

Define the channel strategy, priorities and success metrics, identifying growth opportunities and translating global and local strategies into actionable partner plans.

Strategic Partnerships:

Set the marketing direction for key accounts, build senior-level relationships and lead negotiations to unlock visibility, investment, exclusivity and incremental business opportunities.

Campaigns & Launches:

Lead channel strategy for major product launches and commercial moments, from pre-sale and launch through sustain, ensuring strong partner readiness and execution.

Define the right communication mix across media, digital, CRM, eCommerce and POS to deliver full-funnel impact and maximize conversion.

Investment & Performance:

Own the channel marketing investment portfolio, optimize budgets based on business priorities and use performance data to continuously improve media, audiences, placements and investment.

People & Cross-functional Leadership:

Lead and develop the Channel Marketing team and drive alignment across Sales, Product Marketing, Media/CRM, Finance, Legal and external agencies.

Executive Leadership:

Turn performance, insights and opportunities into clear recommendations for senior leadership and help evolve Channel Marketing into a more data-driven, conversion-oriented business function.

  • 5+ years of experience in Channel, Trade, Commercial or Brand Marketing .
  • ~ Proven track record managing strategic partners and commercial negotiations .
  • ~ Strong understanding of full-funnel marketing, digital, CRM, eCommerce and retail .
  • ~ Experience managing marketing budgets, performance KPIs and ROI-driven investments .
  • ~ Excellent stakeholder management and communication skills , with the ability to influence cross-functional and senior teams.
  • ~ Advanced English and ability to work in a fast-paced, global environment.
  • ~ Join a Global Team : Work with a dynamic and diverse team, constantly interacting with different cultures.
  • Professional development opportunities Global networking and collaboration
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