Digital Growth Director, B2B & Trade — Mexico
PepsiCo
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Descripción de la vacante
PepsiCo Mexico Foods seeks a Digital Growth Lead Director to own the MiNegocio digital B2B channel, driving commercial performance, growth strategy, and monetization. You will orchestrate global and local capabilities across Commercial Operations, Analytics, Product, Technology and Customer Experience to deliver on the business case commitments.
The role requires steering the growth roadmap, prioritizing investments, and leading teams across Commercial Operations, Analytics and Transformation to
Formación
- Bachelor's degree in Business Administration, Engineering, Economics, Marketing or Data & Analytics related disciplines.
- 10+ years of experience across commercial strategy, sales, category management, digital commerce, analytics or business transformation.
- Experience leading cross-functional growth initiatives in highly matrixed global organizations with financial accountability.
Responsabilidades
- Own the MiNegocio Mexico commercial performance, growth strategy, and value realization.
- Define and govern the Digital Growth roadmap and prioritize initiatives and investments.
- Lead the Digital Growth organization across Commercial Operations, Commercial Analytics and Transformation teams.
- Coordinate with Global Product, Global Analytics and Technology teams to translate local needs into scalable capabilities.
- Drive adoption, monetization and KPI improvements including gross sales, net revenue and CLV.
Conocimientos
Educación
Descripción del empleo
PepsiCo Mexico Foods seeks a Digital Growth Lead Director to own the MiNegocio digital B2B channel, driving commercial performance, growth strategy, and monetization. You will orchestrate global and local capabilities across Commercial Operations, Analytics, Product, Technology and Customer Experience to deliver on the business case commitments.
The role requires steering the growth roadmap, prioritizing investments, and leading teams across Commercial Operations, Analytics and Transformation to
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