National Account Manager – C&C & WHS Growth

Bacardi; Lombardia; On-site; EUR 58,000 - 70,000; Full time

Benefits offered by this job

Company car

Bonus aligned with Sales Variable Plan

Retirement/Pension Plan

Job summary

Bacardi is seeking a National Account Manager for C&C and WHS in Italy. You will own the channel strategy and performance, driving revenue, margin and value share while partnering with customers and cross-functional teams to deliver measurable results.

You will manage national accounts across Cash & Carry and wholesalers, negotiate jointly with partners, and lead a small team. The role offers a remunerative package and a permanent, full-time position under local CCNL terms.

Qualifications

• Proven experience managing national key accounts in FMCG, Wholesale or Cash & Carry.
• Strong negotiation, influencing and relationship-building skills.
• Professional English proficiency; high ownership and results focus.

Responsibilities

• Own and deliver channel KPIs, including NSV, gross margin, profitability, ROI and value share.
• Execute channel and marketing programs aligned with the Country Integrated Activity Plan.
• Use market, customer and shopper insights to shape channel and portfolio strategy.
• Champion commercial discipline and execution excellence across customers.
• Manage national key customers across Cash & Carry and Wholesalers, including integrated distributors and B2B players.
• Lead Joint Business Plans, annual negotiations and price increases to deliver win-win outcomes.
• Provide accurate, timely demand forecasts to Supply Chain; partner with Marketing, CPA and Finance to maximize impact.
• Lead, coach and develop three direct reports and foster accountability.

Skills

Channel management

Negotiation

Relationship building

Excel skills

Field sales

Category management

Sales analytics

English proficiency

Job description

Bacardi is seeking a National Account Manager for C&C and WHS in Italy. You will own the channel strategy and performance, driving revenue, margin and value share while partnering with customers and cross-functional teams to deliver measurable results.

You will manage national accounts across Cash & Carry and wholesalers, negotiate jointly with partners, and lead a small team. The role offers a remunerative package and a permanent, full-time position under local CCNL terms.