Luxury CRM & Client Engagement Manager

PRADA; Milano; In loco; EUR 40.000 - 50.000; Tempo pieno

Descrizione del lavoro

Prada Group is seeking a CRM Manager in Milan to drive client engagement strategies, elevate clienteling excellence, and develop a high-value client portfolio in partnership with Boutique Management.

The role focuses on client acquisition, retention, and sales performance through strategic CRM initiatives, with a strong emphasis on brand standards and high-quality customer experiences.

Competenze

• 3-5 years of experience in Fashion Retail.
• A strong understanding of the Versace culture and its appeal to the local market.
• Networking capability and a strong orientation in network development.
• High level of interpersonal skills, empathetic, with the ability to engage and persuade.
• Strong written and verbal communication skills, high listening competencies.
• Strong organizational profile.
• Fluency in English.
• A positive, outgoing, high-energy personality able to thrive within a high paced environment.
• A commitment to take part in an innovative project.
• Well connected with a strong ability to engage.
• Leadership and ability to motivate others.

Mansioni

• Partner with the Store Director and Regional CRM to drive client acquisition, retention, and sales performance through strategic CRM initiatives.
• Analyse client data to identify opportunities and implement targeted client engagement actions.
• Foster a strong clienteling and appointment culture, supporting high-value client interactions and personalized experiences.
• Execute CRM activations, in-store events, and client engagement initiatives in line with brand standards.
• Build and maintain relationships with local luxury partners and key lifestyle networks.
• Promote a strong CRM mindset across the boutique, translating business goals into client engagement actions.
• Coach and support the team to elevate clienteling, selling skills, and luxury service standards.
• Lead onboarding and continuous training on CRM tools, best practices, and client engagement strategies.
• Inspire the team through regular briefings, CRM animations, and performance follow-up.
• Support the boutique in all CRM-related activities, ensuring effective follow-up on appointments and client actions.
• Assist with VIC client requests and ensure seamless coordination of client needs and experiences.
• Monitor CRM activities and provide feedback and insights to key stakeholders.

Descrizione del lavoro

Prada Group is seeking a CRM Manager in Milan to drive client engagement strategies, elevate clienteling excellence, and develop a high-value client portfolio in partnership with Boutique Management.

The role focuses on client acquisition, retention, and sales performance through strategic CRM initiatives, with a strong emphasis on brand standards and high-quality customer experiences.