EMEA PPC Growth Strategist

Brasseler USA Inc.; Italia; Ibrido; EUR 40.000 - 60.000; Tempo pieno

Descrizione del lavoro

Henry Schein Italy is seeking an experienced PPC specialist to manage and optimise paid campaigns across Google Ads, Meta Ads, and Microsoft Ads for the EMEA region. You will monitor performance daily, test bid strategies, review keywords, and drive Shopping campaigns expansion into new markets.

The ideal candidate has 3+ years in international PPC, strong analytics, experience with GA/GTM and HubSpot landing pages, and excellent English communication.

Competenze

• 3+ years hands-on PPC campaign management in international/EMEA context.
• Bachelor's degree in Digital Marketing or related field.
• Proficiency in Google Ads, Meta Ads, Microsoft Ads.
• Strong understanding of PPC channels, structures and strategies.
• Experience with GA, GTM, and conversion/audience tracking.
• Excellent analytical, data reporting and budgeting skills.
• Experience creating HubSpot landing pages.
• Familiarity with SEO, Social, Programmatic campaigns.
• Google Ads Certification is preferred.
• Strong English communication; other European languages a plus.
• Agency experience is an advantage.

Mansioni

• Manage and optimise paid campaigns across Google Ads, Meta Ads and Microsoft Ads.
• Monitor daily performance, optimise bid strategies, keywords and ad copies.
• Drive Shopping campaigns expansion across existing and new EMEA markets.
• Assist in feed health checks and opportunities with CSS.
• Conduct regular account audits for performance improvements.
• Analyse data to extract insights and actionable recommendations.
• Create campaign copies and assets, collaborating with AI tools.
• Coordinate with Analytics for performance tracking.
• Support automation tool integration and AI-driven optimisation.
• Contribute to SEO discussions where PPC overlaps with digital strategy.
• Assist HubSpot landing page creation with SEO and A/B testing.

Conoscenze

Google Ads

Meta Ads

Microsoft Ads

PPC campaigns

Analytics

HubSpot landing pages

AI tools

English communication

Campaign copy

SEO/Programmatic

Formazione

Bachelor's degree in Digital Marketing or related field

Strumenti

Google Analytics

Google Tag Manager

HubSpot

Descrizione del lavoro

Henry Schein Italy is seeking an experienced PPC specialist to manage and optimise paid campaigns across Google Ads, Meta Ads, and Microsoft Ads for the EMEA region. You will monitor performance daily, test bid strategies, review keywords, and drive Shopping campaigns expansion into new markets.

The ideal candidate has 3+ years in international PPC, strong analytics, experience with GA/GTM and HubSpot landing pages, and excellent English communication.