CRM & Clienteling Intern - Luxury Brand Growth

PVH Italy; Italia; In loco; EUR 8900 - 13.000; Part-time

Descrizione del lavoro

Prada Group is seeking a CRM Intern to support the Regional CRM team in developing, implementing and monitoring CRM and clienteling initiatives aimed at increasing client engagement, loyalty and spend among existing and prospective Prada clients.

The role involves preparing client target lists, tools and resources, analyzing CRM data to uncover insights, and assisting stores with clienteling best practices. It also includes monitoring KPIs and reporting to the Regional CRM team.

Competenze

• Bachelor or Master’s Degree required or in progress.
• Excellent attention to detail and precision in work.
• Strong computer skills, especially in Excel.
• Ability to read and analyse documentation accurately.
• Commitment to confidentiality, accuracy and organisation.

Mansioni

• Support CRM and clienteling initiatives with target lists, tools and resources to drive client interactions, store appointments, revenue and loyalty.
• Analyse CRM data and client behavior to identify insights and opportunities for commercial actions.
• Assist stores with clienteling strategy and CRM best practices, including presentations, guidelines and training materials.
• Monitor CRM KPIs, program adoption, data quality and client contactability; prepare regular reports for the Regional CRM team and stores.

Conoscenze

Attention to detail

Reading & analysing documentation

Confidentiality

Organisational skills

Formazione

Bachelor or Master’s Degree

Strumenti

Excel

Descrizione del lavoro

Prada Group is seeking a CRM Intern to support the Regional CRM team in developing, implementing and monitoring CRM and clienteling initiatives aimed at increasing client engagement, loyalty and spend among existing and prospective Prada clients.

The role involves preparing client target lists, tools and resources, analyzing CRM data to uncover insights, and assisting stores with clienteling best practices. It also includes monitoring KPIs and reporting to the Regional CRM team.