Job Summary
We are looking for an experienced Pre-Sales Manager / Team Lead to lead the pre-sales team, manage incoming enquiries, improve lead conversion, and generate quality site visits for our residential real estate projects. The candidate will be responsible for team performance, lead management, CRM operations, and coordination with the sales team to achieve business targets.
Key Responsibilities
- - Lead, manage, and motivate the pre-sales team to achieve monthly lead conversion and site visit targets.
- - Develop and implement strategies for lead qualification, follow-ups, customer engagement, and site visit generation.
- - Monitor incoming leads from digital campaigns, property portals, channel partners, referrals, and other sources.
- - Ensure timely lead allocation, follow-ups, database management, and accurate CRM updates.
- - Monitor team productivity, call quality, follow-up discipline, lead ageing, and conversion performance.
- - Coordinate with the digital marketing team to evaluate lead quality, campaign performance, and source-wise conversions.
- - Work closely with the sales team to ensure smooth handover of qualified leads and effective site visit coordination.
- - Prepare daily, weekly, and monthly reports on calls, connected leads, qualified leads, site visits, and conversions.
- - Train team members on project knowledge, communication skills, objection handling, and customer engagement.
- - Maintain customer databases, re-engage old and inactive leads, and implement lead-nurturing strategies.
- - Identify performance gaps, implement corrective actions, and report team performance and improvement plans to management.
Required Skills & Qualifications
- - Bachelor's degree in any relevant discipline.
- - 56+ years of experience in pre-sales, preferably in the residential real estate industry.
- - Prior experience managing or leading a pre-sales team.
- - Strong knowledge of CRM systems, lead management, telecalling operations, and reporting.
- - Excellent communication, team management, customer handling, and problem-solving skills.
- - Ability to analyze conversion metrics, manage targets, and improve team productivity.
- - Proficiency in Excel, CRM dashboards, and performance reporting.
Key Performance Indicators (KPIs)
- - Monthly qualified leads and site visit targets.
- - Lead-to-site-visit conversion ratio.
- - Lead response time and follow-up compliance.
- - Team productivity, call quality, and CRM data accuracy.
- - Lead nurturing and reactivation performance.
- - Contribution to overall sales bookings and conversion targets.