Vice President

HVR Solar Limited; Dadri; On-site; INR 8,000,000 - 12,000,000; Full time

Job summary

HVR Solar Limited invites a senior leader to drive the national channel sales for solar modules, building a robust multi-tier channel ecosystem across India. You will own GTM architecture, recruit strategic partners, and scale retail franchises.

The role targets growth in residential, commercial, and institutional distribution with top-tier KPIs and performance incentives. The ideal candidate brings 12–15 years in channel sales, strong leadership, and deep networks with distributors, C&Fs, and

Qualifications

• 12–15 years of structured channel sales experience.
• Executive leadership experience in national channel networks.

Responsibilities

• Design national channel sales GTM framework to penetrate regional markets.
• Recruit and onboard C&F agents, distributors, dealers, and franchise networks.
• Lead rollout of retail franchise models, experience centers and distribution networks.
• Identify high-potential territories and tailor pricing/product positioning.
• Own revenue, volume, and market share targets for channel sales nationally.
• Monitor distributor inventory, secondary liquidation, and market demand.
• Enforce credit control and timely collections across the network.
• Collaborate with manufacturing and supply chain for monthly/quarterly forecasts.

Skills

Channel Sales

Leadership

Go-To-Market

Network Recruitment

Franchise/Distributor Scaling

Market Mapping

Volume Maximization

Commercial Governance

Education

B.E./B.Tech or BBA/MBA

MBA in Sales & Marketing

Tools

CRM software

Sales analytics dashboards

Job description

Experience Required: 12-15 years of structured channel sales experience

Employment Type: Full-time

About Us

At HVR Solar Ltd., we are not just a company - we are a movement toward a sustainable and energy-efficient future! With our state-of-the-art 1.2GW manufacturing facility in Sonipat, Haryana, and our executive offices in the Delhi NCR region, we are committed to revolutionizing the Solar Power industry.

HVR Solar is a dynamic, rapidly growing force in India's renewable energy sector. Since our inception in 2016, we've been dedicated to transforming the solar energy landscape through the manufacture of high-quality solar modules (including next-generation N-Type TOPCon technologies) and the delivery of comprehensive turnkey solutions. With aggressive expansion plans, including a retail product footprint and nationwide market penetration, HVR Solar is poised for exponential growth.

The Leadership Role

As the Vice President of Solar Modules Channel Sales, you will serve as the chief architect of HVR Solar’s retail, distribution, and franchise network across India. This is a high-impact, executive leadership role designed for a seasoned professional who can build, scale, and manage a robust multi-tier channel ecosystem (C&F agents, distributors, dealers, and retail franchise networks)

.The successful candidate will transform our channel sales strategy, drive volume-led revenue growth, and establish HVR Solar as a household name in the residential, commercial, and institutional distribution markets.

What You’ll Do

• Go-To-Market (GTM) Architecture: Design, implement, and refine the national channel sales framework to penetrate regional markets effectively.
• Network Recruitment: Appoint and onboard strategic Carry & Forward (C&F) agents, Tier-1 distributors, and elite dealer networks across key solar hubs.
• Franchise Model Scaling: Spearhead and oversee the rollout of retail franchise models, experience centers, and structured solar kit distribution networks.
• Market Mapping: Identify high-potential geographic territories and implement tailored regional pricing and product positioning strategies.
• Volume Maximization: Own the absolute revenue, volume (MW), and market share targets for the channel sales division nationally.
• Secondary Sales Management: Ensure a healthy ecosystem by actively monitoring distributor inventory levels, secondary liquidation, and market demand.
• Commercial Governance: Enforce strict credit control, credit policies, and timely collection mechanisms across the distribution network.
• Demand Forecasting: Collaborate with manufacturing and supply chain teams to provide precise monthly and quarterly demand forecasts.

Channel Marketing & Brand Equity

• Partner Engagement: Conceptualize and execute high-impact dealer engagement programs, loyalty schemes, and annual channel partner conferences.
• Retail Visibility: Partner with marketing teams to roll out comprehensive point-of-sale (POS) branding, local hyper-local marketing, and regional advertising campaigns.
• Competitor Intelligence: Keep a pulse on competitor pricing structures, discount policies, and channel margins to keep HVR Solar highly competitive.
• Build & Mentor: Manage, mentor, and expand a high-performing regional channel sales team (Zonal and Regional Managers).
• Performance Culture: Establish clear KPIs, target tracking systems, and incentive structures that align sales behavior with company growth objectives.

What We’re Looking For

• 10-12 years of hardcore channel sales experience, with at least 5+ years in a senior leadership/national role driving distribution networks.
• Industry Background: Proven success in Solar modules distribution, or a strong track record in allied high-volume industries like Electricals, Power Electronics, Inverters/Batteries.
• Network Equity: Existing, deep-rooted relationships with major solar component distributors, C&Fs, and large-scale regional dealers across India is a massive advantage.

Educational Credentials

• Bachelor’s Degree in Engineering or a Business-related field.
• An MBA in Sales & Marketing from a premier institute is highly preferred.

Technical & Functional Mastery

• Distribution Mechanicss: Mastery over multi-tier distribution dynamics, ROI calculations for distributors, and channel margin optimization.
• Analytical Skills: Data-driven approach to sales tracking via advanced CRM tools, forecasting models, and sales analytics dashboards.

Why Join HVR Solar?

• High-Growth Platform: Shape the retail strategy for an organization expanding into gigawatt-scale manufacturing.
• Leadership Autonomy: Complete ownership to build and execute the channel sales playbook from the groundup.
• Innovation-First Environment: A rapidly evolving product line featuring the latest module technologies.
• Executive Rewards: An industry-leading compensation package, inclusive of aggressive performance bonuses and long-term wealth-creation incentives.