AVP-Channel Sales

W3villa Technologies Pvt. Ltd.; Delhi; On-site; INR 2,000,000 - 3,000,000; Full time

Job summary

W3villa Technologies Pvt. Ltd. is looking for an experienced AVP – Channel Sales to lead the expansion of our channel sales network in the solar industry based in Delhi. You will drive revenue growth through effective management of distributors and partners while ensuring market penetration.

The role demands a solid background in channel sales, specifically in renewable energy, alongside proven leadership skills. The ideal candidate will also need to travel extensively to meet partners and review sales strategies.

Qualifications

• 18–22 years in channel sales, preferably in solar/renewable energy.
• Managing large distributor/dealer networks.
• Proven track record of achieving high revenue targets.

Responsibilities

• Develop and implement channel sales strategies.
• Identify and manage distributors and channel partners.
• Strengthen partner network to enhance market reach.
• Lead and mentor regional/channel sales teams.

Skills

Channel Sales Strategy

Leadership

Negotiation

Communication

Team Management

Market Analysis

Education

Bachelor's degree in Engineering/Business

MBA in Sales/Marketing

Job description

1 Position

18.0-25.0 Years

Job Description

AVP – Channel Sales (Solar)

Experience: 18–22 Years

Location: Delhi

Industry: Solar / Renewable Energy

Reporting To: Business Head / Director – Sales

Role Overview

We are seeking an experienced and dynamic AVP – Channel Sales to lead and expand our channel sales network in the solar industry. The candidate will be responsible for driving revenue growth through distributors, dealers, and partners while managing large teams and ensuring market penetration across regions.

Key Responsibilities

• Develop and implement channel sales strategies to achieve business targets
• Identify, onboard, and manage distributors, dealers, and channel partners
• Strengthen partner network to enhance market reach and penetration
• Drive revenue growth through effective channel management
• Ensure achievement of sales targets (monthly, quarterly, annual)
• Monitor sales performance and implement corrective actions
• Lead, mentor, and manage regional/channel sales teams
• Set KPIs, monitor performance, and drive team productivity
• Build a high-performance sales culture
• Analyze market trends, competitor activities, and customer needs
• Identify new business opportunities in solar EPC, rooftop, and EV charging segments
• Collaborate with marketing for lead generation and brand visibility
• Maintain strong relationships with key channel partners and stakeholders
• Resolve escalations and ensure partner satisfaction
• Negotiate commercial terms and agreements
• Ensure smooth order execution, collections, and inventory management
• Coordinate with internal teams (operations, service, finance)
• Maintain compliance with company policies and processes
• Travel extensively for partner meetings, market visits, and team reviews

Key Requirements

• Experience: 18–22 years in channel sales, preferably in solar / renewable energy industry
• Strong experience in managing large distributor/dealer networks
• Proven track record of achieving high revenue targets
• Prior experience in team handling (multi-location teams)
• Strong understanding of solar products (modules, inverters, EPC, EV chargers)
• Excellent leadership, negotiation, and communication skills
• Willingness to travel extensively

Preferred Qualifications

• Bachelor’s degree in Engineering / Business
• MBA in Sales/Marketing preferred
• Strategic Thinking
• Leadership & Team Management
• Channel Development
• Business Acumen
• Relationship Management
• Result Orientation