Job Description:
Responsibilities & Key Deliverables
- Manage a set of dealerships to achieve the business parameters like volumes, market share, collection, deliveries, spares part sales etc.
- Ensuring viable distribution network by appointing dealers, sub-dealers for appropriate market coverage.
- Ensure availability of trained manpower in adequate quantity at dealerships.
- Facilitate / coach the dealers and his staff for implementation various systems like MSS etc.
- Ensure availability of appropriate service infrastructure and drive implementation of service systems for improving customer satisfaction.
- Execution of events like local level sales promotion campaigns, product launches etc.
- Train the dealer salesmen on pre-sales and sales processes, new product features / modifications.
- Track the competitor activities, capture feedback on performance of competitor (and our) products.
- Design and implementation of specific incentive schemes for dealers.
- Liaisoning with financial institutions / banks for exploring new avenues for retail financing of product.
Education Qualification
Diploma in Engineering; Bachelor of Engineering
General Experience
5-10 years
Critical Experience
1) Customer Focus
2) Team Work
3) People Development
4) Result Orientation with Execution Excellence
5) Vision & strategic orientation
System Generated Core Skills
- Business Development
- Consumer Insighting
- Consumer Marketing
- Credit Management
- Customer Profitability
- Customer Relationship Management (CRM)
- Customer Segmentation
- Manpower Management
- Financial Reporting
- Inventory Management
- Lead Generation
- Market Research
- Marketing Campaigns
- Marketing Metrics
- Performance Management
- Product Knowledge & Application
- Promotional Activities
- Territory Coverage Optimization
- Working Capital Management
- Capability Building
- Enquiry Management