Territory Manager

USHA International; Nalanda; On-site; INR 550,000 - 900,000; Full time

Job summary

USHA International in Bihar/Nalanda invites a Territory Manager to lead frontline sales delivery, build dealer coverage, and drive promotions. You will ensure strong product visibility and timely dealer order execution at points of sale, coordinating with PICs for targets and schemes.

The role focuses on achieving secondary sales, expanding dealer networks, training in-store promoters, and collaborating with product teams to forecast demand and maximize channel productivity across USHA product

Responsibilities

• Complete ownership of secondary sales delivery by product group, SKU, and dealer-wise targets.
• Appoint new dealers in the territory and ensure coverage and conversion of existing/new dealers.
• Facilitate dealer orders at POS and ensure optimum secondary sales as per directives from PICs.
• Work with dealers to forecast demand and share information proactively with Product In-charges.

Job description

Job Title / Level / Band

Territory Manager

Position Reports into

State Head

Why this Role exists; and how it contributes to the overall mission/objective of the organisation

Job purpose is to implement / deliver end-to-end sales delivery at the frontline by way of market development activities, sales initiatives, ensuring right visibility and driving promotions at dealer / distributor level.

Expectations from the Role / Job

END RESULTS

MAJOR ACTIVITIES

Sales Achievement

• Complete ownership of delivery of secondary sales : in terms of product group wise, SKU wise, dealer-wise in terms of achievement of targets & numbers
• Appoint new dealers within the territory assigned and ensure proper coverage / conversion of existing / new dealers.
• Facilitate execution of dealers orders (for new and existing dealers) at point of sales. Ensure optimum secondary sales by timely executing the mandate given by the PICs.
• Work closely with the dealers to ensure right demand forecasting and proactively sharing the information with the Product In-charges

Promotion Management

• Support Product In-charges in sales promotion and scheme execution activities
• Ensure counter share objectives are met at dealer touch-points. Further strengthen the visibility of USHA products in those dealer locations in terms of dedicated windows, in shop branding panels, pillars, etc.
• Execute launch programs in terms of having the right placement and promotion of new products
• Execute various schemes that are launched to incentivise the channel and ensure high productivity / sales achievement through such schemes and initiatives.
• Provide trainings to the in-shop promoters, salesmen at dealer point of sales and support them for any queries / issues related to the product / service.