Tertiary manager

USHA International; Prakasam, Tirupati, Mahabubnagar; On-site; INR 300,000 - 420,000; Full time

Job summary

USHA International is seeking a Front Line Sales Personnel / Product In-charge to drive end-to-end sales delivery at the frontline, focusing on market development, dealer promotions, and ensuring product visibility.

The role requires coordinating with dealers for demand forecasting, executing sales initiatives, and providing in-shop trainings to promoters and sales staff to achieve channel targets.

Responsibilities

• Own the delivery of secondary sales across product groups and dealers.
• Appoint new dealers in the territory and ensure coverage for existing and new dealers.
• Achieve sales targets and overall numbers.
• Facilitate dealer orders and ensure timely execution at point of sale.
• Coordinate with dealers on demand forecasting and share insights with Product In-charges.
• Support promotions, schemes, and in-shop branding at dealer locations.

Job description

ROLE DESCRIPTION

Job Title / Level / Band

Position Reports into

Front Line Sales Personnel

Product In-charge

Why this Role exists; and how it contributes to the overall mission/objective of the organisation

Job purpose is to implement / deliver end-to-end sales delivery at the frontline by way of market development
activities, sales initiatives, ensuring right visibility and driving promotions at dealer / distributor level.

Expectations from the Role / Job

END RESULTS

MAJOR ACTIVITIES

• Complete ownership of delivery of secondary sales : in terms of product group wise, SKU wise, dealer-wise in terms of achievement of targets & numbers
• Appoint new dealers within the territory assigned and ensure proper coverage / conversion of existing / new dealers.
• Sales Achievement
• Facilitate execution of dealers orders (for new and existing dealers) at point of sales. Ensure optimum secondary sales by timely executing the mandate given by the PICs.
• Work closely with the dealers to ensure right demand forecasting and proactively sharing the information with the Product In-charges
• Support Product In-charges in sales promotion and scheme execution activities
• Ensure counter share objectives are met at dealer touch-points. Further strengthen the visibility of USHA products in those dealer locations in terms of dedicated windows, in shop branding panels, pillars, etc.
• Promotion Management
• Execute launch programs in terms of having the right placement and promotion of new products
• Execute various schemes that are launched to incentivise the channel and ensure high productivity / sales achievement through such schemes and initiatives.
• Provide trainings to the in-shop promoters, salesmen at dealer point of sales and support them for any queries / issues related to the product / service.