Tech Sales & Marketing Strategist – Electronics & IoT Services

Eurth Techtronics Pvt Ltd.; Hyderabad; Hybrid; INR 900,000 - 1,300,000; Full time

Job summary

Eurth Techtronics Pvt Ltd. in Hyderabad is seeking a Tech Sales & Marketing Strategist to drive outreach for our electronics, embedded and IoT product development services.

This hybrid techno-commercial role blends B2B marketing, solution selling and technical storytelling to move prospects from awareness to conversion. You will plan and execute marketing strategies, craft brand messaging for startups, OEMs and R&D teams across IoT, defence, robotics and medtech, and build go-to-market

Qualifications

• 3–6 years of experience in tech marketing, solution selling or product marketing.
• Strong grasp of embedded systems, IoT architecture and product design lifecycles.
• Excellent writing, storytelling and communication skills.
• Proficiency with LinkedIn marketing, Google Ads, email automation, CRM tools and SEO basics.
• B2B SaaS or tech services marketing experience is a plus.

Responsibilities

• Plan and run marketing strategies for embedded systems and electronics product engineering.
• Craft brand messaging for startups, OEMs and R&D teams in IoT, defence, robotics and medtech.
• Build go-to-market plans, case studies, capability decks, whitepapers and value proposition briefs.
• Create lead-generation email sequences, landing pages and inbound funnels across LinkedIn, webinars and industry portals.
• Use automation tools for outreach, and A/B test messaging with inside sales and digital marketing.
• Define and track marketing KPIs (leads, conversion, CTR, engagement, CAC).

Skills

Tech marketing

B2B marketing

Lead generation

Marketing automation

Content marketing

Tools

CRM tools

Google Ads

LinkedIn Marketing

Email automation tools

Job description

We are seeking a Tech Sales & Marketing Strategist to lead high-impact outreach for our electronics, embedded and IoT product development services. This hybrid techno-commercial role blends B2B marketing, solution-oriented sales thinking and the technical understanding needed to explain complex ideas simply, from awareness to conversion.

Key responsibilities

• Plan and run marketing strategies for embedded systems and electronics product engineering
• Craft brand messaging for startups, OEMs and R&D teams in IoT, defence, robotics and medtech
• Build go-to-market plans, case studies, capability decks, whitepapers and value proposition briefs
• Create lead-generation email sequences, landing pages and inbound funnels across LinkedIn, webinars and industry portals
• Use automation tools for outreach, and A/B test messaging with inside sales and digital marketing
• Define and track marketing KPIs (leads, conversion, CTR, engagement, CAC)

Requirements

• 3-6 years of experience in tech marketing, solution selling or product marketing, preferably in electronics or embedded domains
• Strong grasp of embedded systems, IoT architecture and product design lifecycles
• Excellent writing, storytelling and communication skills
• Proficiency with LinkedIn marketing, Google Ads, email automation, CRM tools and SEO basics
• B2B SaaS or tech services marketing experience is a plus