Digital Marketing Specialist

GND Solutions India Pvt. Ltd.; Bengaluru; Sur place; INR 600 000 - 900 000; Plein temps

Résumé du poste

GND Solutions India Pvt. Ltd.

Bengaluru is seeking a creative, data-driven Digital Marketing Specialist to develop and execute strategies that boost visibility, generate high-quality leads, and position the company as a market leader in IoT and Cold Chain solutions. You will manage campaigns across SEO, SEM, content creation, social media, and analytics, build lead-nurturing workflows, and provide digital collateral to support sales efforts.

Qualifications

• Bachelor's degree in Marketing, Communications, or related field.
• 3–5 years of digital marketing experience in B2B technology or IoT.
• Strong knowledge of SEO, SEM, Google Analytics, and marketing automation tools.
• Proficiency in content creation and social media management.
• Excellent analytical, creative, and communication skills.
• Ability to work cross-functionally with technical and sales teams.

Responsabilités

• Develop and execute comprehensive digital marketing plans aligned with business objectives.
• Create engaging content for social media, websites, blogs, and email campaigns.
• Optimize website and content for improved search engine rankings.
• Manage and expand presence across LinkedIn, Twitter, YouTube, and other relevant platforms.
• Develop lead nurturing workflows using marketing automation tools.
• Monitor digital performance metrics and prepare reports.
• Ensure consistent brand voice and support sales with digital collateral.

Connaissances

SEO

Google Analytics

Marketing Automation

Content Creation

Social Media Management

Analytical Skills

Cross-functional Collaboration

Formation

Bachelor's degree in Marketing/Communications

Outils

Marketing Automation Platforms

CMS (Content Management)

Google Ads

Description du poste

We are seeking a creative, data-driven Digital Marketing Specialist to develop and execute marketing strategies that enhance GND Solutions’ visibility, generate high-quality leads, and position us as a market leader in IoT and Cold Chain solutions. The ideal candidate will have proven experience in managing online campaigns, creating compelling content, driving SEO performance, leveraging social media, and interpreting analytics to optimize results.

What You Will Do

• Develop and execute comprehensive digital marketing plans aligned with business objectives.
• Create engaging content for social media, websites, blogs, and email campaigns.
• Optimize website and content for improved search engine rankings.
• Manage and expand presence across LinkedIn, Twitter, YouTube, and other relevant platforms.
• Develop lead nurturing workflows using marketing automation tools.
• Monitor digital performance metrics and prepare reports.
• Ensure consistent brand voice and support sales with digital collateral.

What We’re Looking For

• Bachelor's degree in Marketing, Communications, or a related field.
• 3-5 years of experience in digital marketing, preferably in B2B technology or IoT domains.
• Strong knowledge of SEO, SEM, Google Analytics, and marketing automation tools.
• Proficiency in content creation and social media management.
• Excellent analytical, creative, and communication skills.
• Ability to work cross-functionally with technical and sales teams.