Staffing Sales | Lead Generation & Pre-Sales

Horizontal Talent; Bengaluru; On-site; INR 700,000 - 1,200,000; Full time

Job summary

Horizontal Talent in Bengaluru is seeking a proactive Lead Generation & Pre-Sales Specialist with 4+ years in staffing. You will identify potential business opportunities, research target accounts, engage prospective clients and support the sales team in building a strong pipeline.

The role requires understanding staffing solutions, contract staffing, and talent solutions, along with excellent communication, research and client engagement capabilities. The position is full-time and on-site.

Qualifications

• 4+ years in Lead Generation, Inside Sales, Pre-Sales or Business Development in staffing or talent solutions.
• Experience in B2B prospecting, cold calling, email campaigns and LinkedIn outreach.
• Hands-on with LinkedIn Sales Navigator and CRM tools.
• Ability to identify hiring decision-makers and generate qualified sales opportunities.
• Excellent verbal and written communication skills.

Responsibilities

• Identify and generate new business leads via LinkedIn, job portals, company websites and databases.
• Research prospective clients and key stakeholders including HR heads and CHROs.
• Build and maintain a database of prospective clients across industry verticals.
• Identify companies with active hiring needs and talent acquisitions.
• Develop targeted prospect lists by industry, geography, and company size.
• Initiate contact through cold calls, emails, LinkedIn outreach and other channels.
• Present staffing capabilities, value propositions and service offerings.
• Understand client hiring needs and identify staffing opportunities.
• Schedule introductory meetings for the Business Development team.
• Qualify leads based on requirements, budget, and timelines.
• Support creation of proposals, capability decks and client pitches.
• Conduct market mapping and competitor research to identify opportunities.
• Track hiring trends and vendor relationships; maintain CRM updates.
• Coordinate with Business Development Managers to convert leads into accounts.

Skills

Lead generation

Inside sales

Pre-Sales

Business development

Research & analytics

Client engagement

Cold calling & outreach

Tools

LinkedIn Sales Navigator

CRM tools

Job description

Experience: 4+ Years

Industry: Staffing & Recruitment / Talent Solutions

Employment Type: Full-Time

Role Overview

We are looking for a proactive and results-driven Lead Generation & Pre-Sales Specialist with 4+ years of experience in the staffing and recruitment industry. The individual will be responsible for identifying potential business opportunities, generating qualified leads, researching target accounts, engaging prospective clients, and supporting the sales team in building a strong business pipeline.

The ideal candidate should have a good understanding of the staffing industry, recruitment solutions, contract staffing, and talent solutions, along with excellent communication, research and client engagement skills.

Key Responsibilities

• Identify and generate new business leads through LinkedIn Sales Navigator, job portals, company websites, databases and other relevant platforms.
• Research and identify prospective clients, decision-makers and key stakeholders, including HR Heads, Talent Acquisition Leaders, Procurement Heads, CHROs and Business Leaders.
• Build and maintain a qualified database of prospective clients across relevant industry verticals.
• Identify companies with active hiring requirements, expansion plans, new projects and talent acquisition needs.
• Develop targeted prospect lists based on industry, geography, company size and hiring potential.
• Initiate contact with prospective clients through cold calling, emails, LinkedIn outreach and other channels.
• Introduce the organisation's staffing and recruitment capabilities, value proposition and service offerings.
• Understand client hiring needs and identify potential staffing opportunities.
• Schedule introductory meetings and sales discussions for the Business Development team.
• Qualify leads based on hiring requirements, business potential, decision-making authority, budget and timelines.
• Support the preparation of company presentations, capability decks, proposals and client-specific pitch materials.
• Conduct market mapping and competitor research to identify potential business opportunities.
• Track industry hiring trends, talent demand, business expansions and key market developments.
• Identify existing staffing vendors, MSP/VMS relationships and potential vendor onboarding opportunities.
• Maintain account intelligence, including key contacts, hiring trends, open positions and engagement history.
• Identify cross-selling and new account acquisition opportunities.
• Maintain an accurate lead generation and prospecting tracker/CRM.
• Track outreach activities, responses, meetings scheduled, qualified opportunities and pipeline conversion.
• Provide regular updates to the Sales and Business Development leadership team.
• Ensure consistent follow-ups with prospects to move leads through the sales funnel.
• Work closely with Business Development Managers to convert qualified leads into active client accounts.

Required Skills & Experience

• 4+ years of experience in Lead Generation, Inside Sales, Pre-Sales or Business Development within the Staffing, Recruitment or Talent Solutions industry.
• Good understanding of contract staffing, and workforce solutions.
• Proven experience in B2B prospecting, cold calling, email campaigns and LinkedIn outreach.
• Hands-on experience with LinkedIn Sales Navigator and CRM tools.
• Ability to identify hiring decision-makers and generate qualified sales opportunities.
• Excellent verbal and written communication skills.
• Strong research, analytical, presentation and negotiation skills.
• Ability to work independently, manage multiple prospects and achieve lead generation targets.

Preferred Candidate Profile

• Candidates from staffing firms, recruitment consultancies, RPO organisations or talent solutions companies.
• Exposure to enterprise clients and mid-market accounts.
• Experience in selling or promoting IT and non-IT staffing solutions.
• Self-driven, target-oriented and comfortable working in a fast-paced sales environment.

Role Objective: Generate a consistent pipeline of qualified staffing business opportunities by identifying prospective clients, engaging decision-makers and enabling the Business Development team to drive new client acquisition and revenue growth.