Sr. Executive - Marketing

PCB Power; Ahmedabad District; In loco; INR 500.000 - 900.000; Tempo pieno

Descrizione del lavoro

PCB Power in Ahmedabad is seeking a marketing professional to drive market research and multichannel campaigns across social media, blogs, websites, and collateral. You will lead content development with design teams and coordinate with vendors to deliver brand campaigns.

The role emphasizes analytics, timeline management, and cross-functional collaboration to engage target audiences and optimize campaign performance.

Competenze

• 3-5 years of proven marketing experience including digital, content, and influencer marketing.
• Strong knowledge of social media platforms, digital trends, and analytics tools.
• Excellent communication, project management, and organizational skills.
• Ability to multitask, manage timelines, and collaborate across teams.

Mansioni

• Conduct thorough market research to understand customer needs and trends.
• Lead content development for social media, blogs, and marketing collateral.
• Manage outbound and inbound marketing efforts, including strategy and lead generation.
• Collaborate with internal teams and external vendors to execute brand campaigns.
• Drive engagement through social media, email marketing, and industry events.
• Plan pre and post-production for marketing video and photo shoots.
• Explore innovative ideas to enhance marketing and campaign effectiveness.

Conoscenze

Digital marketing

Content marketing

Social media marketing

Project management

Strumenti

Google Analytics

Meta Business Suite

Descrizione del lavoro

Conduct thorough market research to understand customer needs, behavior, trends, and competitive insights.

Lead content development for social media, blogs, websites, and marketing collaterals in coordination with the content and design teams.

Manage outbound and inbound marketing efforts, including content strategy, advertising, events, and lead-generation activities.

Collaborate with internal teams, external vendors to ensure seamless execution of brand campaigns.

Drive initiatives to effectively reach and engage target audiences through social media, email marketing, professional platforms, and industry events.

Plan and coordinate pre and post-production activities for marketing-related video and photo shoots.

Explore innovative ideas and strategies to enhance marketing and campaign effectiveness.

Qualifications:

3-5 years of proven experience in a marketing role, with exposure to digital, content, and influencer marketing.

Strong understanding of social media platforms, digital trends, and marketing analytics tools (Google Analytics, Meta Business Suite, etc.).

Excellent communication, project management, and organizational skills.

Ability to multitask, manage timelines, and work collaboratively across teams.

Creative thinker with a strong problem-solving attitude.