Marketing Executive

Adept Global; Bengaluru; On-site; INR 600,000 - 800,000; Full time

Job summary

A leading marketing firm in Bengaluru is seeking a creative and results-oriented Marketing Executive to drive digital marketing initiatives and support event management activities. The successful candidate will enhance brand visibility through strategic campaigns and engaging content. Responsibilities include managing digital marketing channels, conducting market research, and coordinating with vendors for events. A Bachelor's or Master's degree in Marketing and 4–5 years of experience in digital marketing are required.

Qualifications

• 4–5 years of experience in digital marketing.
• Excellent written and verbal communication skills with strong content creation ability.
• Strong hands-on experience in social media marketing, SEO/SEM, email marketing, and content marketing.

Responsibilities

• Plan and execute marketing strategies to support business objectives.
• Manage digital marketing channels, including social media, email campaigns, and content marketing.
• Conduct market research to identify trends, insights, and growth opportunities.

Skills

Digital marketing

Event management

Content creation

Social media marketing

SEO/SEM

Education

Bachelor’s or Master’s degree in Marketing, Business, or related field

Tools

Google Analytics

Google Ads

Meta Ads

HubSpot

Mailchimp

Job description

We are seeking a creative and results-oriented Marketing Executive to drive digital marketing initiatives and support event management activities. The role focuses on enhancing brand visibility through strategic campaigns, engaging content, and seamless execution of marketing events.

Key Responsibilities:

• Plan and execute marketing strategies to support business objectives
• Manage digital marketing channels, including social media, email campaigns, and content marketing
• Conduct market research to identify trends, insights, and growth opportunities
• Support the end-to-end planning and execution of events, webinars, and conferences
• Coordinate with vendors, venues, and internal stakeholders for smooth event delivery
• Develop marketing collaterals such as presentations, brochures, and promotional materials
• Monitor, analyze, and report campaign performance using relevant tools
• Collaborate with cross-functional teams to develop innovative marketing ideas and strategies

Requirements:

• Bachelor’s or Master’s degree in Marketing, Business, or a related field
• 4–5 years of experience in digital marketing
• Strong hands‑on experience in social media marketing, SEO/SEM, email marketing, and content marketing
• Proven experience in planning and executing events or conferences
• Excellent written and verbal communication skills with strong content creation ability
• Familiarity with marketing tools and analytics platforms
• Strong organizational and multitasking skills

Preferred Skills:

• Experience with tools like Google Analytics, Google Ads, Meta Ads, HubSpot, or Mailchimp
• Ability to manage multiple campaigns and projects simultaneously
• Creative mindset with attention to detail