Senior Sales Executive

Kultur'd; Bengaluru; On-site; INR 600,000 - 900,000; Full time

Benefits offered by this job

Competitive salary + performance-based incentives

Opportunity to grow with a fast-scaling F&B brand

Dynamic and collaborative work culture

Job summary

A fast-scaling F&B brand in Bengaluru is seeking a Sales Executive – B2B to lead their sales efforts across HORECA outlets. The ideal candidate should have strong B2B food & beverage sales experience and excellent communication skills, and be able to manage client relationships independently. Competitive salary and performance-based incentives are offered.

Qualifications

• Proven experience in B2B F&B sales, preferably in the HORECA and retail space.
• Strong negotiation and pitching skills.
• Ability to manage client relationships and work independently.

Responsibilities

• Identify, pitch, and onboard new B2B clients in HORECA.
• Maintain long-term relationships with key partners.
• Plan and execute brand activation strategies.
• Lead deal discussions and pricing negotiations.
• Consistently meet sales targets and KPIs.

Skills

B2B sales experience

Negotiation skills

Communication skills

Client relationship management

Multitasking

Education

Bachelor’s degree in Business, Marketing, or related field

Job description

Job Title: Sales Executive – B2B (HORECA Activations)

Experience: 3-7 years

Employment Type: Full-time

About the Role:

We are looking for a dynamic, driven, and passionate Sales Executive to lead our B2B sales efforts across HORECA outlets. The ideal candidate should have a strong background in food & beverage sales, thrive in a fast-paced environment, and enjoys building lasting client relationships.

Key Responsibilities:

• Client Acquisition & Retention: Identify, pitch, and onboard new B2B clients in the HORECA and high end retail sector.
• Relationship Management: Maintain strong, long-term relationships with key partners to drive repeat business and brand loyalty.
• Activations & Sampling: Plan and execute sampling and brand activation strategies across outlets to increase visibility and conversion.
• Deal Negotiation: Lead deal discussions, pricing negotiations, and ensure favorable terms aligned with company goals.
• Sales Target Achievement: Consistently meet and exceed monthly sales targets and KPIs.
• Market Feedback & Reporting: Provide regular insights on customer feedback, competitor activity, and sales performance.

Requirements:

• Proven experience in B2B F&B sales, preferably in the HORECA and retail space.
• Strong negotiation, pitching, and communication skills
• Ability to multitask, manage client relationships, and work independently.
• Self-motivated a result-oriented mindset.
• Bachelor’s degree in Business, Marketing, or related field preferred.
• Competitive salary + performance-based incentives
• Opportunity to grow with a fast-scaling F&B brand
• Dynamic, young, and collaborative work culture

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Sales and Business Development

Industries

Food and Beverage Services