Horeca Manager

Dil Foods; Bengaluru; On-site; INR 800,000 - 1,200,000; Full time

Benefits offered by this job

Competitive salary

Opportunities for career progression

High visibility role

Job summary

A growing food manufacturing organization in Bengaluru is seeking a Manager for the HORECA Segment to drive sales growth and market penetration across hotels, restaurants, and institutional clients. The role requires building relationships with key decision-makers, achieving sales targets, and coordinating with various teams. Candidates should have 5-8 years of experience in HORECA sales, a solid understanding of the foodservice industry, and strong negotiation skills. Competitive salary and career growth opportunities are offered.

Qualifications

• 5-8 years of experience in HORECA sales, food manufacturing, FMCG foodservice, or institutional sales.
• Proven track record of achieving sales targets and managing key accounts.
• Experience in handling distributors and regional sales networks is preferred.

Responsibilities

• Develop and execute sales strategies to grow HORECA customer base.
• Build and maintain strong relationships with chefs and decision-makers.
• Coordinate with production, supply chain, and quality teams for order fulfillment.

Skills

Negotiation

Communication

Relationship-building

Results-driven mindset

Education

Bachelor’s degree in Business, Hospitality Management, Marketing, or a related field

Tools

MS Excel

CRM tools

Job description

Overview

The Manager – HORECA Segment will be responsible for driving sales growth and market penetration across Hotels, Restaurants, Cafés, QSRs, Cloud Kitchens, Caterers, and Institutional clients. The role involves developing strong customer relationships, expanding distribution, executing sales strategies, and ensuring consistent achievement of revenue targets in line with the company’s growth plans.

Key Responsibilities

Sales & Business Development

• Develop and execute sales strategies to grow the HORECA customer base across assigned territories.
• Identify and onboard new hotels, restaurants, QSRs, caterers, and institutional clients.
• Achieve monthly, quarterly, and annual sales targets for HORECA products.
• Drive product trials, menu integration, and repeat business with key accounts.

Key Account Management

• Build and maintain strong relationships with chefs, procurement heads, F&B managers, and decision-makers.
• Negotiate commercial terms, pricing, and contracts within approved guidelines.
• Ensure high levels of customer satisfaction, retention, and long-term partnerships.

Market Expansion & Channel Development

• Identify new market opportunities, emerging food formats, and regional growth areas.
• Work closely with distributors and channel partners to improve reach and service levels.
• Monitor competitor activity, pricing, and product offerings in the HORECA space.

Coordination & Execution

• Coordinate with production, supply chain, and quality teams to ensure timely order fulfilment.
• Provide market feedback on product performance, customer needs, and innovation opportunities.
• Support product launches, promotions, exhibitions, food shows, and industry events.

Reporting & Compliance

• Prepare regular sales reports, forecasts, and performance reviews.
• Ensure compliance with company policies, food safety standards, and regulatory requirements.
• Strong understanding of the HORECA / Foodservice industry.
• Excellent negotiation, communication, and relationship-building skills.
• Ability to work in a startup / fast-paced environment with high ownership.
• Results-driven mindset with strong execution capabilities.
• Proficiency in MS Excel, CRM tools, and sales reporting.

Qualifications & Experience

• Bachelor’s degree in Business, Hospitality Management, Marketing, or a related field.
• 5–8 years of experience in HORECA sales, food manufacturing, FMCG foodservice, or institutional sales.
• Proven track record of achieving sales targets and managing key accounts.
• Experience in handling distributors and regional sales networks is preferred.

What We Offer

• Opportunity to work with a growing food manufacturing organisation.
• High visibility role with scope for expansion and leadership growth.
• Competitive salary and career progression opportunities.