Business Development Manager (HORECA)

Way2testing; Bihar Sharif; On-site; INR 600,000 - 900,000; Full time

Job summary

Tent Studio’s is seeking a highly motivated Business Development Manager to expand its HORECA presence. You will identify opportunities, build strong client relationships, and drive sales growth across hotels, restaurants, catering companies, and institutional clients.

The ideal candidate has 3–4 years in Horeca sales, strong negotiation and presentation skills, and a hands-on approach to lead generation and account management.

Qualifications

• Bachelor's degree in Business Administration, Marketing, or a related field (MBA preferred).
• Minimum 3–4 years in Horeca sales or business development in event, catering, FMCG, or hospitality.
• Strong negotiation, communication, and presentation skills.
• Proven ability to generate leads, acquire clients, and manage accounts.

Responsibilities

• Identify and pursue new business opportunities in the Horeca sector to meet and exceed sales targets.
• Develop and maintain relationships with key decision-makers in hotels, restaurants, and catering businesses.
• Conduct market research to identify trends and customer needs.
• Prepare and deliver sales presentations, proposals, and product demonstrations for Horeca clients.
• Negotiate pricing, terms, and contracts with clients.
• Maintain accurate records in CRM systems and monitor client satisfaction.

Skills

Lead generation

Client acquisition

Account management

Negotiation

Communication

Presentation skills

Independent work

Revenue growth

Education

Bachelor's degree in Business Administration/Marketing

MBA preferred

Tools

MS Office

CRM tools

Job description

Department: HORECA Sales & Marketing

Job title: Business Development Manager

Reports to: Sales Manager/SBU Head

Job Summary :- We are looking for a highly motivated and results-driven Business Development Manager to expand Tent Studio’s presence in the HORECA segment. This role involvesidentifying new business opportunities, building and nurturing strong client relationships, and driving sales growth in hotels, restaurants, catering companies, and institutional clients. The ideal candidate should possess strong negotiation skills, a deep understanding of the HORECA market, and the ability to convert leads into long-term partnerships.

Key Responsibilities :-

• Identify and pursue new business opportunities in the HORECA sector to meet and exceed sales targets.
• Develop and maintain strong relationships with key decision-makers in hotels, restaurants, and catering businesses.
• Conduct market research to identify trends, competitor activities, and customer needs, and use insights to shape sales approaches.
• Prepare and deliver impactful sales presentations, proposals, and product demonstrations tailored to HORECA clients.
• Collaborate with product and design teams to create customized solutions for clients’ specific requirements.
• Negotiate pricing, terms, and contracts with clients while ensuring alignment with company policies.
• Work closely with the HORECA Sales Manager to plan and execute territory-wise sales strategies.
• Maintain accurate records of client interactions, sales pipeline, and follow-ups in CRM systems.
• Monitor client satisfaction, resolve issues promptly, and ensure high levels of customer retention.
• Participate in promotional events, exhibitions, and networking activities to expand business reach.
• Prepare periodic sales reports, MIS, and market feedback for management review.
• Adhere to all company policies, including HR and compliance guidelines.
• Continuously update product knowledge and market intelligence to enhance sales effectiveness.

Essential to nail the Job :-

Education -

Bachelor’s degree in Business Administration, Marketing, or a related field (MBA preferred).

Experience -

Minimum 3–4 years in HORECA sales/business development, preferably in event, catering supplies, FMCG, or hospitality product segments.

Skills & Competencies

Proven ability in lead generation, client acquisition, and account management. Strong negotiation, communication, and presentation skills. Ability to work independently with minimal supervision. Goal-oriented mindset with a focus on revenue growth.

IT Skills -

Proficient in MS Office and CRM tools.