Senior Manager - PR & Communications

Chanakya International; Mumbai; On-site; INR 1,500,000 - 2,700,000; Full time

Job summary

Chanakya International in Mumbai seeks an experienced PR & Communications professional to craft and execute strategies that strengthen the brand image in fashion.

You will lead media relations, draft press materials, plan events, and analyze metrics to drive improvements.

Ideal candidates have 7–20 years in fashion PR, strong brand management, and proven stakeholder relationships.

Qualifications

• 7-20 years of experience in PR & Communications role within Fashion industry.
• Strong background in brand management, content creation, market research, and social media management.
• Proven track record of developing successful PR strategies that drive results through media relations building strong relationships with key stakeholders.

Responsibilities

• Develop and implement effective PR strategies to maintain a positive brand image and reputation for the company.
• Manage media relations by crafting press releases, pitches, and other materials to secure coverage in key publications.
• Oversee event planning and execution, ensuring successful delivery of events that align with business objectives.
• Analyze reporting metrics to measure campaign effectiveness and provide insights for future improvements.

Skills

Brand management

Content creation

Market research

Social media management

Job description

Roles and Responsibilities :

• Develop and implement effective PR strategies to maintain a positive brand image and reputation for the company.
• Manage media relations by crafting press releases, pitches, and other materials to secure coverage in key publications.
• Oversee event planning and execution, ensuring successful delivery of events that align with business objectives.
• Analyze reporting metrics to measure campaign effectiveness and provide insights for future improvements.

Job Requirements :

• 7-20 years of experience in PR & Communications role within Fashion industry.
• Strong background in brand management, content creation, market research, and social media management.
• Proven track record of developing successful PR strategies that drive results through media relations building strong relationships with key stakeholders.