Public Relations Manager

equentis; Mumbai; On-site; INR 1,500,000 - 2,100,000; Full time

Job summary

equentis is seeking a senior PR/Marketing Communications professional to lead planning, media relations and content creation. You will drive campaigns, manage inquiries, and coordinate social media efforts across traditional and digital channels.

Ideal candidates will have 5+ years of PR experience, strong writing/editing skills, and proven national exposure. The role involves Monday–Friday work with the last Saturday on-site; located in Mumbai, India.

Qualifications

• Minimum 5 years of public relations experience.
• Proven track record designing and executing PR campaigns locally and nationally.
• Strong relationships with local and national business media.
• Exceptional writing and editing skills.
• Solid experience with social media including blogs, Facebook and Twitter.
• Event planning experience.
• BA/MA degree in Marketing, Advertising, Communications or related discipline.

Responsibilities

• Develop a marketing communications plan including strategy, goals, budget and tactics.
• Develop media relations strategy, seeking high-level placements in print, broadcast and online media.
• Coordinate all public relations activities.
• Direct social media team to engage audiences across traditional and new media.
• Leverage existing media relationships and cultivate new contacts within business and industry media.
• Manage media inquiries and interview requests.
• Create content for press releases, byline articles and keynote presentations.
• Monitor, analyze and communicate PR results on a quarterly basis.
• Evaluate opportunities for partnerships, sponsorships and advertising on an ongoing basis.
• Build relationships with thought leaders to grow industry awareness.
• Maintain an understanding of industry trends and advise communications strategies accordingly.

Skills

Public relations

Media relations

Writing

Editing

Social media

Event planning

Relationship building

Education

BA/MA in Marketing

Job description

Develop a marketing communications plan including strategy, goals, budget and tactics

Develop media relations strategy, seeking high-level placements in print, broadcast and online media

Coordinate all public relations activities

Direct social media team to engage audiences across traditional and new media

Leverage existing media relationships and cultivate new contacts within business and industry media

Manage media inquiries and interview requests

Create content for press releases, byline articles and keynote presentations

Monitor, analyze and communicate PR results on a quarterly basis

Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis.

Build relationships with thought leaders to grow industry awareness

Maintain a keen understanding of industry trends affecting clients and make appropriate

recommendations regarding communication strategy surrounding them.

Requirements:

Minimum 5 years of experience in public relations required

Proven track record designing and executing successful public relations campaigns at both a local and

national level

Strong relationships with both local and national business and industry media outlets

Exceptional writing and editing skills

Solid experience with social media including blogs, Facebook, Twitter, etc.

Event planning experience

BA/MA degree in Marketing, Advertising, Communications or a related discipline

Working days- Monday to Friday + Last Saturday Working (WFO)