Senior Manager – Influencer Marketing

Neuraleap Group; Bengaluru; On-site; INR 1,080,000 - 1,320,000; Full time

Job summary

Ripple Links is seeking a Senior Manager – Influencer Marketing to lead influencer and creator campaigns, build strong creator partnerships and drive brand collaborations.

The ideal candidate should have extensive experience in influencer marketing, creator sourcing, campaign strategy, execution, client servicing and relationship management, to deliver measurable results for campaigns across Mumbai and Bangalore.

Qualifications

• Minimum 5+ years in Influencer Marketing, Creator Marketing or Influencer Partnerships.
• Strong understanding of influencer/digital marketing ecosystem.
• Proven creator sourcing, outreach, negotiations and relationship management experience.
• End-to-end influencer marketing campaign management experience.
• Strong client servicing and stakeholder management skills.
• Knowledge of campaign metrics, analytics and ROI reporting.

Responsibilities

• Develop and execute influencer marketing strategies aligned with brand objectives.
• Identify, source, evaluate and curate relevant influencers and creators.
• Build and maintain relationships with influencers, managers and agencies.
• Handle creator outreach, negotiations and partnership agreements.
• Manage end-to-end campaigns from planning to reporting.
• Coordinate with creators, agencies and internal teams for delivery.
• Manage client relationships and provide strategic recommendations.
• Monitor campaign performance via reach, engagement, impressions and ROI.
• Prepare campaign reports and optimisation recommendations.
• Manage campaign budgets, timelines and deliverables.

Skills

Influencer Marketing

Creator Sourcing

Campaign Strategy

Client Servicing

Relationship Management

Job description

Hiring: Senior Manager – Influencer Marketing

Company: Ripple Links

Locations: Mumbai & Bangalore

Experience: 5+ Years

Salary: Up to ₹12 LPA

Open Positions: 2 each in Mumbai and Bangalore

About The Role

We are looking for an experienced Senior Manager – Influencer Marketing to lead influencer and creator marketing campaigns, build strong creator partnerships, and drive impactful brand collaborations.

The ideal candidate should have strong experience in influencer marketing, creator sourcing, campaign strategy, execution, client servicing and relationship management.

Key Responsibilities

• Develop and execute influencer marketing strategies aligned with brand objectives.
• Identify, source, evaluate and curate relevant influencers and content creators.
• Build and maintain strong relationships with influencers, talent managers and influencer agencies.
• Handle creator outreach, negotiations, commercials and partnership agreements.
• Manage end-to-end influencer campaigns, from planning and briefing to execution and reporting.
• Coordinate with creators, agencies and internal teams to ensure smooth campaign delivery.
• Manage client relationships, understand campaign requirements and provide strategic recommendations.
• Monitor campaign performance through reach, engagement, impressions, ROI and other relevant KPIs.
• Prepare campaign reports, analyse results and recommend optimisation strategies.
• Manage campaign budgets, timelines and deliverables.

Required Skills & Experience

• Minimum 5+ years of experience in Influencer Marketing, Creator Marketing or Influencer Partnerships.
• Strong understanding of the influencer and digital marketing ecosystem.
• Proven experience in creator sourcing, outreach, negotiations and relationship management.
• Experience managing end-to-end influencer marketing campaigns.
• Strong client servicing and stakeholder management skills.
• Understanding of campaign metrics, analytics, performance reporting and ROI.
• Excellent communication, negotiation and presentation skills.
• Ability to manage multiple campaigns and stakeholders simultaneously.

Preferred Background

Candidates from influencer marketing agencies, digital marketing agencies, creator management companies or brands with dedicated influencer marketing teams will be preferred.

Job Details

• Industry: Advertising / Marketing / Digital Marketing
• Department: Marketing & Communications
• Employment Type: Full-time
• Work Location: Mumbai / Bangalore
• Compensation: Up to ₹12 LPA, depending on experience and fit.

Skills: influencer marketing,management,campaigns