Senior Manager Business Development - Admissions

Ekya Schools; Bengaluru; On-site; INR 1,800,000 - 2,500,000; Full time

Job summary

A progressive educational institution in Bengaluru seeks a Senior Manager Business Development – Admissions to drive revenue growth and expand student enrollment. The ideal candidate will have over 8 years of experience in business development within the education sector, focusing on partnerships and CRM management. This full-time role involves strategic planning and team leadership to enhance market presence and admissions processes.

Qualifications

• Minimum of 8+ years in business development, admissions, or revenue growth.
• Proven track record in planning and executing successful on-ground campaigns.
• Strong understanding of revenue generation strategies in an educational context.

Responsibilities

• Develop and implement strategic plans to increase student enrollment.
• Network and build long-term relationships with stakeholders.
• Oversee CRM implementation for efficient lead tracking.

Skills

Results-driven

Partnership development

CRM management

Strategic mindset

Interpersonal skills

Analytical skills

Education

Bachelor's degree in Business, Marketing, or a related field

MBA preferred

Tools

CRM systems

Job description

Senior Manager Business Development - Admissions

Founded in 2010, Ekya Schools offers progressive K-12 education through CBSE, ICSE, and Cambridge IGCSE curricula, emphasizing experiential learning. Drawing from the legacy of the CMR Group, we nurture lifelong learners equipped to thrive in a dynamic and evolving world.

Position Overview:

We are seeking a results-driven Senior Manager Business Development – Admissions to spearhead initiatives that drive revenue growth and expand student enrollment. The ideal candidate will have expertise in admissions processes, on-ground activation, and building partnerships that enhance the institution’s market presence. They will also leverage CRM tools to optimize lead management and conversion, ensuring a seamless experience for prospective families.

Key Responsibilities:

Admissions and Revenue Growth

• Develop and implement strategic plans to increase student enrollment and achieve revenue targets.
• Create and manage a robust admissions pipeline, ensuring steady growth in applications and conversions.
• Analyze enrollment data and trends to forecast future opportunities and address challenges proactively.

On-Ground Activation and Outreach

• Plan and execute on-ground targeted events, campaigns, and activations to attract prospective families.
• Collaborate with the marketing team to ensure campaigns resonate with target demographics.
• Organize open houses, school tours, and engagement programs to showcase the institution’s offerings.

Partnership Development

• Identify, develop, and nurture partnerships with preschools, K–10 schools, corporates, and community organizations.
• Actively network and build long-term relationships with stakeholders in the education ecosystem through outreach programs, school visits, and field engagement.
• Develop and implement innovative engagement strategies as part of networking and building relationships.
• Lead negotiations and finalization of partnerships aiming to secure admissions annually via these channels.
• Maintain a structured partnership pipeline and track lead conversions aligned with key admission targets.

CRM Management

• Oversee CRM implementation and utilization to ensure efficient lead tracking and follow-up.
• Leverage CRM insights to refine outreach strategies and improve conversion rates.
• Train the admissions team on best practices for CRM usage and engagement workflows.

Team Leadership and Collaboration

• Lead the admissions team, fostering a culture of accountability and innovation.
• Work closely with academic, operations, and marketing teams to align admissions goals with institutional priorities.
• Mentor and develop team members to enhance their performance and professional growth.

Market Research and Competitive Analysis

• Monitor trends in education and admissions to stay ahead of the competition.
• Conduct market analysis to identify new opportunities for revenue growth and diversification.
• Use insights to refine admissions strategies and value propositions.
• Strategic mindset with a data-driven approach.
• Exceptional interpersonal & communication skills.
• Ability to lead teams and collaborate cross-functionally.
• Strong analytical and reporting capabilities.
• Familiarity with CRM systems.

Qualifications & Experience:

• Education: Bachelor's degree in Business, Marketing, or a related field (MBA preferred).
• Experience: Minimum of 8+ years in business development, admissions, or revenue growth within the education sector or allied industries.
• Expertise in Activation: Proven track record in planning and executing successful on-ground campaigns.
• CRM Knowledge: Experience in using CRM tools to manage admissions pipelines.
• Revenue Focus: Strong understanding of revenue generation strategies in an educational context.
• Leadership Skills: Ability to lead and inspire teams to deliver exceptional results in a high-pressure environment.
• Analytical Mindset: Ability to interpret data and use insights to refine strategies and improve outcomes.

We would love to hear from you!

Seniority level: Mid-Senior level | Employment type: Full-time | Job function: Business Development and Sales | Industries: Education