Senior / Business Development Executive (GT-Restaurants)

VRB Consumer Products PVT. LTD.; India; Remote; INR 400,000 - 700,000; Full time

Job summary

VRB Consumer Products PVT. LTD. is expanding its GT-Restaurants division across major Indian cities. We seek a Senior / Business Development Executive with 1–6 years of FMCG GT experience to drive distributor networks and HoReCa sales in assigned areas.

The role requires strong negotiation, presentation, and relationship-building skills, with extensive travel to cover multiple locations. MS Excel proficiency and data-driven reporting are essential.

Qualifications

• Graduate degree in any discipline; MBA in Sales & Marketing preferred.
• 1–6 years of FMCG GT/sales experience.
• Willingness to travel extensively within the assigned area.

Responsibilities

• Build and maintain a strong network with hotels, restaurants, cafés, and HoReCa clients.
• Develop distributor/dealer networks and drive channel development.
• Achieve and exceed sales targets in General Trade (GT).
• Set daily/weekly/monthly targets to focus the sales cycle.
• Negotiate and manage key accounts to maximize volume and revenue.

Skills

Field sales

Distributor management

Channel development

Negotiation

Presentation

Relationship management

Communication

MS Excel

Education

Graduate in any discipline

MBA in Sales & Marketing (preferred)

Tools

MS Excel & reporting tools

Job description

Role: Senior / Business Development Executive(GT-Restaurants)
Location: Jalandhar | Gurugram | Delhi | Rourkela | Warangal | Kochi | Kottayam | Ranchi
Experience: 1 - 6 Years

About the GT-Restaurants Business

The General Trade Restaurants channel extends our robust General Trade distribution network, spanning over 1,000 cities, into restaurants, cafés, hotels, caterers, and other foodservice establishments. Through this channel, we offer a comprehensive portfolio of products in larger pack formats designed for high-volume professional use.

GTR serves India's growing out-of-home consumption market while delivering products that combine quality, consistency, taste, and innovation. It is our endeavour to support thousands of independent restaurants by leveraging our nationwide distribution network to reach every standalone restaurant outlet across the length and breadth of India.

GTR also serves as an innovation partner to standalone restaurants by translating insights from our extensive retail network into emerging food, flavour, and menu trends, helping our partners stay ahead of changing consumer preferences.

Key Responsibilities:

• Strong network with hotels, restaurants, cafés, caterers, and institutional clients.
• Experience in distributor/dealer management and channel development.
• Individual contributor experience in HoReCa segment.
• Excellent negotiation, presentation, and relationship management skills.
• Field sales experience in the HoReCa segment is mandatory.
• Proven track record of achieving and exceeding sales targets.
• Set daily, weekly and monthly targets to bring focus into the sales cycle.
• Maximize volume and revenue in Key accounts by utilizing fact-based selling methods.

Eligibility Criteria:

• Graduate in any discipline; MBA in Sales & Marketing preferred.
• 1-6 years of FMCG retail/general trade sales experience.
• Willingness to travel extensively within the assigned area.
• Two-wheeler with valid driving licence preferred.

Skills Required:

• Strong field sales and distributor management skills.
• Good analytical ability for sales/distribution data.
• Effective communication and team coordination.
• Proficiency in MS Excel and reporting tools.