Senior Associate – Business Development

Softdel; Pune District; Vor Ort; INR 400.000 - 700.000; Vollzeit

Zusammenfassung

Softdel in Pune, India is seeking a motivated Senior Associate – Business Development (Lead Generation) to identify target accounts, generate qualified leads, and set up meetings for the BD team. The role involves outbound prospecting across multiple channels, maintaining CRM records, and collaborating with sales and marketing to strengthen outreach.

The ideal candidate has 1-3 years of experience in lead generation or inside sales, strong communication skills, and familiarity with CRM tools and

Qualifikationen

• 1-3 years of experience in lead generation, inside sales, or business development.
• Strong communication and interpersonal skills.
• Experience with LinkedIn Sales Navigator, CRM tools, and email outreach platforms.

Aufgaben

• Research and identify target accounts, decision-makers, and potential business opportunities.
• Generate qualified leads through LinkedIn, email campaigns, databases, industry events, and other outreach channels.
• Execute outbound prospecting activities including emails, calls, and social selling.
• Schedule meetings and introductory calls for the Business Development team.
• Maintain and update CRM records with lead and opportunity information.
• Track outreach activities, pipeline progress, and lead conversion metrics.
• Support account-based marketing and targeted lead generation initiatives.
• Collaborate with sales and marketing teams to refine messaging and outreach strategies.

Kenntnisse

Lead Generation

Inside Sales

Business Development

CRM

LinkedIn Sales Navigator

Ausbildung

Any Graduate

Tools

CRM tools

LinkedIn Sales Navigator

Jobbeschreibung

Designation: Senior Associate – Business Development (Lead Generation)

Skills: Lead Generation, Inside Sales, Business Development, CRM, LinkedIn Sales Navigator

Qualification: Any Graduate

Experience: 2 - 4 Years

Role overview

We are looking for a motivated lead generation professional to identify target accounts, generate qualified leads, and set up meetings for our Business Development team. The role involves outbound prospecting across multiple channels, maintaining CRM records, and working closely with sales and marketing teams to strengthen outreach strategies.

Key Responsibilities

• Research and identify target accounts, decision-makers, and potential business opportunities.
• Generate qualified leads through LinkedIn, email campaigns, databases, industry events, and other outreach channels.
• Execute outbound prospecting activities including emails, calls, and social selling.
• Schedule meetings and introductory calls for the Business Development team.
• Maintain and update CRM records with lead and opportunity information.
• Track outreach activities, pipeline progress, and lead conversion metrics.
• Support account-based marketing and targeted lead generation initiatives.
• Collaborate with sales and marketing teams to refine messaging and outreach strategies.

Required Skills & Experience

• 1-3 years of experience in lead generation, inside sales, or business development.
• Strong communication and interpersonal skills.
• Experience with LinkedIn Sales Navigator, CRM tools, and email outreach platforms.
• Ability to research companies and identify key stakeholders.
• Self-motivated with strong organizational and follow-up skills.

Good to Have

• Experience in Engineering Services, Software Services, IoT, Embedded Systems, Digital Engineering, or Technology Consulting industries.
• Familiarity with B2B sales processes and enterprise customer engagement.