Sales & Marketing Executive (Lead Generation B2B)

GLOBELANCE; Haryana; On-site; INR 1,080,000 - 1,320,000; Full time

Benefits offered by this job

Competitive salary package.

Opportunities for professional growth

Sustainability focused environment

Job summary

GLOBELANCE in Gurugram is seeking a Sales & Marketing Executive with 3+ years of marketing experience in the solar or renewable energy sector to drive growth. You will develop and implement marketing strategies, manage SEO/SEM campaigns, handle lead generation, and collaborate with sales to optimize conversions; this is an onsite role with a competitive up-to ₹12 LPA.

Bachelor’s degree in Marketing or related field is required; strong MS Excel, Word and PowerPoint skills, and excellent

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Minimum 3 years of experience in marketing within the solar or renewable energy industry.
• Proficiency in SEO, SEM, and digital marketing tools.
• Strong analytical skills and experience with MS Excel for data analysis.
• Excellent communication and presentation skills.
• Ability to work independently and as part of a team in a fast-paced environment.

Responsibilities

• Develop and implement effective marketing strategies to promote solar products and services.
• Conduct market research to identify trends and opportunities within the renewable energy sector.
• Manage and optimize SEO and SEM campaigns to increase online visibility and drive traffic.
• Generate and qualify leads through various digital marketing campaigns, including email marketing, social media, and content marketing.
• Create engaging marketing content and materials using MS Excel, Word, and PowerPoint.
• Track and analyze the performance of marketing campaigns and adjust strategies as necessary to meet targets.
• Collaborate with sales teams to ensure alignment on lead qualification and conversion processes.
• Maintain up-to-date knowledge of industry trends, competitors, and best practices in digital marketing.

Skills

Marketing

Sales

Lead generation

Digital marketing

SEO

SEM

Excel

B2B

Campaigns

Renewable energy

Solar

Education

Bachelor's degree in Marketing, Business Administration, or related field

Tools

Excel

Word

PowerPoint

Job description

Sales & Marketing Executive (Solar Industry)

Location: Gurugram (Onsite)

Experience: Minimum 3 years in marketing within the solar or renewable energy sector

Salary: Up to ₹12 LPA

Key Responsibilities

• Develop and implement effective marketing strategies to promote solar products and services.


• Conduct market research to identify trends and opportunities within the renewable energy sector.


• Manage and optimize SEO and SEM campaigns to increase online visibility and drive traffic.


• Generate and qualify leads through various digital marketing campaigns, including email marketing, social media, and content marketing.


• Create engaging marketing content and materials using MS Excel, Word, and PowerPoint.


• Track and analyze the performance of marketing campaigns and adjust strategies as necessary to meet targets.


• Collaborate with sales teams to ensure alignment on lead qualification and conversion processes.


• Maintain up-to-date knowledge of industry trends, competitors, and best practices in digital marketing.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field.


• Minimum 3 years of experience in marketing within the solar or renewable energy industry.


• Proficiency in SEO, SEM, and digital marketing tools.


• Strong analytical skills and experience with MS Excel for data analysis.


• Excellent communication and presentation skills.


• Ability to work independently and as part of a team in a fast-paced environment.

Benefits

• Competitive salary package.


• Opportunities for professional development and growth within the organization.


• Work in a collaborative and innovative environment focused on sustainability.

Skills: marketing executive,sales,lead generation,digital marketing,seo,sem,excel,b2b,campaigns,renewable energy,solar