Sales Manager (Flexible Packaging)

Bobst India; Delhi; Hybrid; INR 1,200,000 - 1,800,000; Full time

Job summary

Bobst India is seeking a seasoned sales professional in Delhi to drive B2B sales for high-value packaging equipment. The role focuses on MSME clients, building trusted advisor relationships, and expanding market share through presentations, exhibitions and strategic promotions.

You will travel extensively, engage with top management, and report market trends to shape local strategy while achieving sales targets across a multi-cultural customer base.

Qualifications

• Front line B2B sales experience.
• MSME segment exposure.
• Strong English communication and presentation skills.

Responsibilities

• Regularly update the business plan based on industry trends and local market analysis.
• Grow and develop customers in the MSME segment and achieve regional sales targets.
• Plan and organize local exhibitions, seminars and product presentations.
• Identify promotional needs, report market data and competitive movement.
• Build professional relationships with management levels and internal teams.

Skills

B2B Sales

MSME segment

English presentation

Relationship building

Travel willingness

Education

Diploma/Bachelor in Engineering

MBA Marketing

Job description

Position Summary

Strong technical aptitude

Developing professional business relationships at top management levels

Presentation to Customers in person, forums & conferences

Excellent negotiation of high value premium products

Strong networking and Socialising

Travelling and meeting Customers

Global relationship development with Multi cultural personnel

Role & responsibilities

Regularly update the business plan based on deep knowledge of industry structure and trends, customer structure and needs, local competition, complete local market analysis and group level product strategy. Capability, patience and perseverance to grow and develop a customer to a prospect specially in MSME Segment in B2B sales.

• Develop strong relationships as a trusted advisor with all customers. will be responsible to achieve the sales target set for the region.
• Define the promotional needs, plan and organize local exhibitions, seminars and product presentation/promotion.
• Constantly watch for new trends and evolution. Report the business situation appropriately and periodically.
• Developing professional business relationships at all management levels. This can be done both externally and internally.
• Preparation of the market, industry, and competitor data analysis.

Preferred candidate profile

Must have worked in front line Sales in B2B, preferably in SME/MSME segment.

Candidate must have exposure to the Flexible packaging / converting industry, North India

Good command on English (Written and Spoken) and strong presentation skills

Must be ready to travel extensively.

Education and Experience

• Diploma/Bachelor in Engineering and/or MBA Mktg
• Having minimum 7+ years of experience in selling Engineering equipment, High value
• Printing/Packaging machines, Process, Utilities, Consumables
• Plant or equipment like Boilers, Dairy plants, End of Packaging line Solutions.