Export Lead Generation & Market Development
- Identify and develop international business opportunities through:
- B2B platforms (Alibaba, TradeIndia Global, etc.)
- LinkedIn outreach
- International exhibitions and trade fairs
- Export agents and distributors
- Conduct country-wise and region-wise market research
- Identify high-potential markets and customer segments
- Build and maintain a strong pipeline of international enquiries
- Coordinate with marketing team for global brand visibility
Export Sales Process Management (CRM Driven)
- Maintain complete export sales pipeline in CRM system
- Track stages: Enquiry Qualification Quotation Negotiation Order Dispatch Payment
- Ensure no lead leakage and proper follow-up tracking
- Maintain enquiry database and client communication logs
International Client Handling & Conversion
- Understand client requirements, specifications, and project scope.
- Share product details, technical specifications, and quotations.
- Conduct regular follow-ups and negotiations to close deals.
- Build long-term relationships with international clients.
- Ensure professional and timely communication at all stages
Commercial Control & Risk Management
- Ensure pricing is aligned with company-approved margins
- Avoid unauthorized discounts or commercial commitments
- Ensure safe payment terms:
- Advance payment / Letter of Credit (LC) preferred
- Credit terms only with management approval
- Conduct basic client verification before finalizing orders.
- Avoid high-risk transactions without approval
Export Documentation & Compliance
- Prepare and manage export documentation including:
- Commercial Invoice
- Packing List
- Shipping Documents
- Certificates (if applicable)
- Coordinate with freight forwarders, CHA, and logistics partners.
- Ensure compliance with international trade regulations and documentation standards.
Internal Coordination & Execution
- Coordinate with design, production, and dispatch teams
- Ensure timely production, packaging, and shipment
- Track order progress and update clients regularly
- Ensure commitment vs delivery alignment
Service Level & Response Time (SLA)
- Respond to all international enquiries within 24 hours.
- Share quotations within 48 hours.
- Maintain regular follow-up cycle (every 35 days).
- Ensure timely updates to clients throughout order lifecycle.
Branding, Ethics & Compliance
- Maintain strong brand positioning of The Concrete Shop in international markets.
- Ensure no false commitments or misleading information to clients.
- Strictly prohibited:
- Unauthorized pricing or discounts
- Misrepresentation of product or company
- Unethical business practices
- Ensure all activities follow company policies and global business standards.
Reporting, MIS & Analytics
- Maintain export MIS using CRM
- Prepare and submit:
- Weekly pipeline report
- Monthly performance report
- Market insights and competitor analysis
- Track performance metrics and provide improvement inputs