Sales Executive

BAB Leather Products International; Chennai District; On-site; INR 400,000 - 700,000; Full time

Job summary

BAB Leather Products International in Chennai, India seeks a driven Business Development & Lead Generation professional to build a strong customer pipeline and convert leads into customers. You will manage client relationships, present solutions, and prepare quotations while coordinating with internal teams.

The role requires 2–5 years in Sales/B2B, strong communication and negotiation skills, and willingness to travel for client meetings. Proficiency in MS Office and CRM is essential.

Qualifications

• 2–5 years of experience in Sales, Business Development or B2B Sales.
• Experience in B2B sales, interior products, building materials, furniture, leather, furnishing or related industries will be an advantage.
• Strong ability to generate leads and independently develop new customers.
• Excellent communication, presentation and negotiation skills.
• Strong follow-up and order-closing ability.
• Customer-oriented approach with the ability to build long-term business relationships.
• Good working knowledge of MS Office and CRM software.

Responsibilities

• Identify and develop new business opportunities through market research, networking, references and direct customer approach.
• Build and maintain a strong pipeline of prospective customers.
• Identify potential clients among interior designers, architects, contractors, builders, dealers and business associates.
• Conduct regular follow-ups to convert leads into active customers.
• Develop and maintain strong, long-term relationships with existing and prospective clients.
• Understand customer requirements and recommend suitable products/solutions.
• Conduct regular client meetings, presentations and product discussions.
• Act as the primary point of contact for customers and ensure timely communication.
• Prepare and share accurate quotations based on customer requirements.
• Follow up on quotations, negotiate commercial terms and address customer queries.
• Coordinate internally regarding pricing, product availability, delivery and other customer requirements.
• Drive the complete sales cycle from Lead > Meeting > Requirement > Quotation > Follow-up > Negotiation > Order Closure.
• Achieve monthly, quarterly and annual sales targets.
• Monitor sales pipeline and follow up proactively to maximize conversions.
• Identify opportunities for repeat orders and additional business.
• Coordinate closely with production, purchase, accounts, logistics and management teams to ensure smooth execution of customer requirements.
• Communicate customer feedback and market requirements to the relevant internal teams.
• Ensure commitments made to customers are properly followed through.
• Maintain accurate customer and lead information in the CRM system.
• Regularly update lead status, customer interactions, quotations and order progress.
• Prepare regular reports on: New leads generated, Customer meetings, Quotations submitted, Follow-ups, Orders converted, Sales achieved, Pending opportunities

Skills

Lead generation

B2B sales

CRM software

MS Office

Communication

Negotiation

Travel willingness

Relationship building

Tools

CRM software

MS Office

Job description

1. Business Development & Lead Generation

• Identify and develop new business opportunities through market research, networking, references and direct customer approach.
• Build and maintain a strong pipeline of prospective customers.
• Identify potential clients among interior designers, architects, contractors, builders, dealers and business associates.
• Conduct regular follow-ups to convert leads into active customers.

2. Client Management

• Develop and maintain strong, long‑term relationships with existing and prospective clients.
• Understand customer requirements and recommend suitable products/solutions.
• Conduct regular client meetings, presentations and product discussions.
• Act as the primary point of contact for customers and ensure timely communication.

3. Quotation & Order Management

• Prepare and share accurate quotations based on customer requirements.
• Follow up on quotations, negotiate commercial terms and address customer queries.
• Coordinate internally regarding pricing, product availability, delivery and other customer requirements.
• Achieve assigned monthly, quarterly and annual sales targets.
• Focus on generating new customers as well as increasing business from existing clients.
• Monitor sales pipeline and follow up proactively to maximize conversions.
• Identify opportunities for repeat orders and additional business.

5. Internal Coordination

• Coordinate closely with production, purchase, accounts, logistics and management teams to ensure smooth execution of customer requirements.
• Communicate customer feedback and market requirements to the relevant internal teams.
• Ensure commitments made to customers are properly followed through.

6. CRM & Reporting

• Maintain accurate customer and lead information in the CRM system.
• Regularly update lead status, customer interactions, quotations and order progress.
• Prepare regular reports on:
• New leads generated
• Quotations submitted
• Follow‑ups
• Pending opportunities

1. Business Development & Lead Generation

• Identify and develop new business opportunities through market research, networking, references and direct customer approach.
• Build and maintain a strong pipeline of prospective customers.
• Identify potential clients among interior designers, architects, contractors, builders, dealers and business associates.
• Conduct regular follow‑ups to convert leads into active customers.

2. Client Management

• Develop and maintain strong, long‑term relationships with existing and prospective clients.
• Understand customer requirements and recommend suitable products/solutions.
• Conduct regular client meetings, presentations and product discussions.
• Act as the primary point of contact for customers and ensure timely communication.

3. Quotation & Order Management

• Prepare and share accurate quotations based on customer requirements.
• Follow up on quotations, negotiate commercial terms and address customer queries.
• Coordinate internally regarding pricing, product availability, delivery and other customer requirements.
• Drive the complete sales cycle from Lead > Meeting > Requirement > Quotation > Follow‑up > Negotiation > Order Closure.

4. Sales Target Achievement

• Achieve assigned monthly, quarterly and annual sales targets.
• Focus on generating new customers as well as increasing business from existing clients.
• Monitor sales pipeline and follow up proactively to maximize conversions.
• Identify opportunities for repeat orders and additional business.

5. Internal Coordination

• Coordinate closely with production, purchase, accounts, logistics and management teams to ensure smooth execution of customer requirements.
• Communicate customer feedback and market requirements to the relevant internal teams.
• Ensure commitments made to customers are properly followed through.

6. CRM & Reporting

• Maintain accurate customer and lead information in the CRM system.
• Regularly update lead status, customer interactions, quotations and order progress.
• Prepare regular reports on:
• New leads generated
• Customer meetings
• Quotations submitted
• Follow‑ups
• Orders converted
• Sales achieved
• Pending opportunities

Candidate Profile

The ideal candidate should have:

• 2–5 years of experience in Sales, Business Development or B2B Sales.
• Experience in B2B sales, interior products, building materials, furniture, leather, furnishing or related industries will be an advantage.
• Strong ability to generate leads and independently develop new customers.
• Excellent communication, presentation and negotiation skills.
• Strong follow‑up and order-closing ability.
• Customer‑oriented approach with the ability to build long‑term business relationships.
• Good working knowledge of MS Office and CRM software.
• Ability to prepare quotations and handle basic commercial discussions.
• Willingness to travel for customer meetings when required.
• Positive attitude and willingness to learn new products and adapt to changing business requirements.