Sales Development Representative (SDR) B Technology Services (Yamuna Nagar)

Supple Soft Pvt.Ltd.; Gurugram District; On-site; INR 391,000 - 614,000; Full time

Job summary

SuppleSoft Pvt. Ltd. is seeking a dynamic Sales Development Representative to build our outbound pipeline for software development, cloud, AI, data engineering, cybersecurity, and IT services.

You will research accounts, identify buying signals, and create personalized outreach to secure qualified meetings with senior decision-makers. You will use LinkedIn Sales Navigator and AI tools to enhance research, craft tailored messages, and prepare for high-impact conversations.

Qualifications

• Excellent spoken and written English.
• Strong cold-calling confidence.
• Ability to communicate with senior technology decision-makers.
• Experience with B2B technology/services.
• Proficiency in using LinkedIn Sales Navigator for prospecting.

Responsibilities

• Identify and research potential B2B customers in US and international markets.
• Build targeted account lists based on ICP.
• Identify CTOs, CIOs, VPs of Engineering and other decision-makers.
• Research companies for tech stacks, hiring activity, funding and challenges.
• Prioritize accounts using Tier 1/2/3 segmentation.
• Execute multi-channel outbound sequences (cold calling, email, LinkedIn, InMail, social engagement).
• Write personalized emails and conduct confident cold calls.
• Qualify opportunities before handing to sales/leadership.
• Maintain CRM with prospecting activity and follow up diligently.

Skills

English proficiency

Cold calling

LinkedIn prospecting

AI-assisted prospecting

Targeted outreach

Meetings booking

Tools

LinkedIn Sales Navigator

Job description

Company: SuppleSoft Pvt. Ltd.

Location: Gurgaon / Gurugram Work Mode: Work from Office Experience: 58 Years Employment: Full-Time Market Focus: US & International B2B Clients & Indian market

About the Role SuppleSoft is looking for a highly energetic, confident, and result-oriented Sales Development Representative (SDR) to build our outbound sales pipeline for software development, cloud, AI, data engineering, cybersecurity, digital transformation, and IT services. We need someone who is assertive but professional, comfortable approaching senior decision-makers, and capable of converting cold prospects into qualified business meetings. This is not simply a lead-generation/data-entry position.

The SDR will be responsible for researching accounts, identifying buying signals, creating personalized outreach, cold calling prospects, handling initial objections, and booking qualified meetings.

Key Responsibilities

• Identify and research potential B2B customers in the US and international markets.
• Build targeted account lists based on SuppleSoft's Ideal Customer Profile (ICP).
• Identify CTOs, CIOs, VPs of Engineering, Product Heads, Founders, IT Directors, and other decision-makers.
• Research companies for technology stacks, hiring activity, funding, expansion, leadership changes, and potential technology challenges.
• Prioritize accounts using Tier 1, Tier 2 and Tier 3 account segmentation.
• Use LinkedIn Sales Navigator and other prospecting platforms for account and contact discovery.
• Execute coordinated outreach through:
  • Cold calling
  • Email
  • LinkedIn
  • InMail
  • Social engagement
• Execute structured 14-day multi-channel outbound sequences.
• Write short, personalized and customer-focused emails.
• Conduct confident cold calls with senior technology decision-makers.
• Handle objections such as:
  • /"We already have an internal development team./"
  • /"We don't have the budget./"
  • /"This isn't a priority./"
  • /"Send me an email./"
  • /"We already have a technology partner./"
• Qualify opportunities before transferring them to the sales/leadership team.
• Maintain accurate prospecting and activity information in CRM.
• Follow up consistently until prospects are qualified, disqualified, or moved into a nurture cycle.

AI & Modern Prospecting

• The candidate should be comfortable using up-to-date AI tools such as ChatGPT and Claude for:
  • Account research
  • Prospect research
  • Technology-stack analysis
  • Personalized icebreakers
  • Email personalization
  • Call preparation
  • Company summaries
  • Objection-handling preparation Knowledge of lead enrichment, intent-data and prospecting tools will be an advantage.

Required Skills

• 58 years of B2B SDR/BDR/Inside Sales experience, preferably with significant exposure to US and international markets.
• Excellent spoken and written English.
• Strong cold-calling confidence.
• An assertive, proactive and persistent personality.
• Ability to communicate comfortably with CTOs, founders and senior executives.
• Good understanding of B2B technology/software services.
• Strong LinkedIn prospecting skills.
• Experience with LinkedIn Sales Navigator.
• Ability to conduct detailed company and prospect research.
• Good objection-handling and negotiation skills.
• Strong follow-up discipline.
• Ability to work with targets and measurable KPIs.

Experience selling software development, cloud, AI, data, DevOps, cybersecurity, SaaS, IT consulting, or technology services will be strongly preferred.

Account

Strategy - Ideal Customer Profile development

• Account scoring and prioritization
• Tier 1/2/3 account strategy
• Buying-intent identification
• Technology trigger identification
• Buying committee mapping Modern Prospecting - LinkedIn Sales Navigator
• AI-assisted prospecting
• Account research
• Personalized email creation
• Multi-channel outreach
• 14-day outbound sequences Cold Calling - 30-second cold-call opener
• Tone, pacing and mirroring
• Discovery questions
• Objection handling
• LAER framework
• Live roleplays
• Call reviews and coaching

Performance Expectations

The SDR will be measured primarily on quality pipeline creation rather than simply the number of calls made.

Key KPIs

• Target accounts researched
• Decision-makers identified
• Calls completed
• Personalized emails sent
• LinkedIn engagement
• Conversations generated
• Qualified meetings booked
• Meeting attendance rate
• Qualified opportunities generated
• Pipeline value influenced

Compensation Structure

Fixed Salary: 35,00055,000/month depending on experience.

Performance Incentives

Performance Incentives: Additional monthly incentives based on qualified meetings, opportunities and converted business. For candidates with strong US technology-sales experience and an established .