Sales Development Representative (SDR) — US Market

Anlight Consulting Services Private Limited; Gurgaon; On-site; INR 450,000 - 650,000; Full time

Benefits offered by this job

Transport and Food Allowance

Job summary

Anlight Consulting Services Private Limited in Gurgaon is seeking an Inside Sales Representative for the US market. You will be the first voice a US business owner hears from us, performing high-volume outbound calls to schedule demos for our Solutions Consultants.

Analyze leads, tailor pitches, and handle objections, while maintaining CRM hygiene; prior international B2B SaaS or outbound lead generation is preferred, and you will work the night shift from the Gurugram office.

Qualifications

• Excellent spoken English with US accent, fluent and clear.
• Sharp presence of mind to listen, think, and respond in real time.
• High energy, resilience, and ability to handle rejection.
• Willingness to work the night shift from our Gurugram office.
• Prior experience in international voice process, B2B SaaS sales, or outbound lead generation.
• Basic computer proficiency – CRM usage, Google Workspace, and dialer tools.

Responsibilities

• Lead analysis — prioritize lead data before calling to understand business type, size, location, and pain points.
• Cold calling — high-volume outbound calls to US prospects adhering to playbook.
• Pitching — convey value clearly in terms a small business owner understands.
• Objection handling — handle objections, navigate gatekeepers, keep conversation going.
• Demo booking — schedule product demos and manage confirmations and reminders.
• CRM hygiene — log outcomes and next steps accurately.
• Feedback loop — share insights with shift lead and CSM team.

Skills

Excellent spoken English (US accent)

Presence of mind

High energy & resilience

Willingness to work night shift

Experience in international voice/B2B

Basic computer proficiency

Tools

CRM software

Google Workspace

Dialer tools

Job description

Inside Sales Representative - US Market - Gurgaon

As an SDR, you are the first voice a US business owner hears from us. You will work with lead data provided by the company, research and prioritise prospects, make high-volume outbound cold calls to US-based service businesses, deliver a sharp and confident pitch, handle objections on the spot, and book qualified product demos for our Solutions Consultants. Your single most important outcome: demos booked and attended.

Key Responsibilities:

• Lead analysis — Analyse and prioritise the lead data provided before calling — understand the business type, size, location, and likely pain points, so every call is informed, not blind.
• Cold calling — Make consistent, high-volume outbound cold calls to US prospects during the shift, following the Incoko cold call playbook while adapting naturally to each conversation.
• Pitching — Clearly communicate company’s value to customer in language a small business owner instantly understands.
• Objection handling — Think on your feet: handle objections, redirect hang-up attempts, Navigate Gatekeeper (Assistant and Receptionist) and turn a ‘not interested’ into a conversation, without sounding scripted.
• Demo booking — Book product demos into the Solutions Consultants’ calendars, send confirmations, and run reminder follow-ups so booked demos show up.
• CRM hygiene — Log every call outcome, disposition, and next step accurately in the CRM; maintain clean pipeline data.
• Feedback loop — Share on-ground insights — common objections, competitor mentions, pain points — with the shift lead and CSM team.

Must-Have Requirements:

• English — Excellent spoken English — fluent, confident, and clear with a neutral accent; you will speak exclusively with US customers.
• Presence of mind — Sharp presence of mind — the ability to listen, think, and respond in real time; quick, intelligent handling of unexpected questions and objections.
• High energy, resilience, and a thick skin — comfortable with rejection
• Willingness to work the night shift from our Gurugram office.
• Prior experience in international voice process, B2B SaaS sales, or outbound lead generation.
• Basic computer proficiency — CRM usage, Google Workspace, and dialler tools (training provided).

Key Performance Indicators:

• Daily dials and connect rate.
• Demo show-up rate (bookings that actually attend).
• Call quality and script adherence scores. Compensation & Benefits
• Transport and Food Allowance by the company.
• Performance-based incentives over and above fixed CTC.