Sales Development Representative

Dignifyd; Dadri; Remote; INR 350,000 - 600,000; Full time

Job summary

Dignifyd is seeking an SDR to drive outbound prospecting targeting US school districts and education agencies. You will identify qualified accounts, initiate conversations, and hand off opportunities to the Account Manager after qualification.

You will run multi-channel outreach, maintain CRM hygiene, and use marketing collateral to handle objections. Overlapping US hours is expected. Join a growing team focused on STEM education initiatives.

Qualifications

• 1–3 years as an SDR, BDR, or in inbound/outbound lead generation.
• Excellent spoken and written English; comfortable on live calls with US prospects.
• Proven discipline with daily activity targets and CRM hygiene.

Responsibilities

• Research target schools, districts, and education agencies using funding, grant, and intent signals.
• Run multi-touch outreach through cold calls on the company-provided dialer, personalized cold emails, and LinkedIn outreach.
• Qualify interest against the agreed definition of a qualified opportunity.
• Book meetings and demos for the Account Manager.
• Log all activity in the CRM and follow up so no interested account goes cold after one interaction.
• Use case studies and collateral from marketing to handle objections and move conversations forward.
• Submit a daily activity report and contribute to the pod's weekly cadence report.

Skills

Lead generation

Cold calling

CRM hygiene

English proficiency

Tools

LinkedIn Sales Navigator

CRM

Job description

You will run consistent outbound prospecting into US school districts and public education agencies for a STEM education client. You find accounts with real funding and buying intent, start conversations, and hand qualified opportunities to the Account Manager.

KEY RESPONSIBILITIES

• Research target schools, districts, and education agencies using funding, grant, and intent signals.
• Run multi-touch outreach through cold calls on the company-provided dialer, personalized cold emails, and LinkedIn outreach.
• Qualify interest against the agreed definition of a qualified opportunity.
• Book meetings and demos for the Account Manager.
• Log all activity in the CRM and follow up so no interested account goes cold after one interaction.
• Use case studies and collateral from marketing to handle objections and move conversations forward.
• Submit a daily activity report and contribute to the pod's weekly cadence report.

REQUIRED QUALIFICATIONS

• 1–3 years as an SDR, BDR, or in inbound/outbound lead generation.
• Excellent spoken and written English; comfortable on live calls with US prospects.
• Proven discipline with daily activity targets and CRM hygiene.
• Resilient, coachable, and curious about the buyer's problem.
• Willing to work hours that overlap with US time zones.

PREFERRED

• Experience selling into education, government, or other long-cycle public-sector buyers.
• Familiarity with sales engagement tools and LinkedIn-based prospecting.

HOW SUCCESS IS MEASURED

• Outbound activities per week (calls, emails, LinkedIn)
• Meetings and demos booked
• Qualified opportunities created and lead-to-qualified conversion rate