Role
Sales Development Representative
Experience
2+ years
Mode
Work from office (Night shift starting from 4pm-5.30pm - cabs provided)
Company
Fast growing SaaS firm automating preconstruction workflows
Position Overview
The ideal candidate is an energetic self-starter with the ability to identify decision influencers and decision makers in the pre-construction industry, across trades. The candidate will proactively discover leads with outreach to targeted outbound prospects, will pre-qualify leads based on a set framework and will set up demo meetings with prospects. We are looking for high-agency and constant perseverance for this role, as you will be making regular outbound communications (calls, voicemails, and email outreach) with 100+ prospects on a daily basis. This person will report directly to the VP of Marketing & Demand Gen, and work closely with the Outbound SDR team and relevant Business Heads to unlock revenue with outbound-led demand generation.
Key Responsibilities
1. High-Volume Outbound Prospecting
- Execute daily outreach to 100+ prospects across the preconstruction industry (GCs, subcontractors, estimators, project managers, etc.).
- Leverage a multi-channel approach including:
- Cold calls
- Voicemails
- Personalized email sequences
- Maintain consistent follow-ups to improve contact and conversion rates
- Build & manage a strong pipeline of early-stage opportunities
2. Pipeline Generation & Conversion
- Qualify inbound and outbound leads against defined ICP and persona criteria.
- Book high-quality product demos for Account Executives.
- Ensure smooth handoff of qualified opportunities with proper context and notes.
- Track and influence deal progression from demo booked - closed won/lost in collaboration with sales and RevOps.
3. Cross-Functional Collaboration
With Product Marketing
- Collaborate to continuously refine messaging across personas and trades
- Share real-time feedback from prospect conversations:
- Objections
- Pain points
- Competitive insights
- Test & iterate on outreach scripts, value propositions, and email campaigns
With Database / Data Team
- Provide structured feedback on:
- Lead quality
- ICP fit
- Persona targeting accuracy
- Help improve segmentation and targeting strategies
- Identify gaps in the prospect database and suggest new data sources or filters
With RevOps
- Work closely to monitor funnel performance, including:
- Demo conversion rates
- Opportunity progression
- Win/loss trends
- Ensure CRM hygiene and accurate activity tracking
- Identify bottlenecks in the pipeline and recommend improvements
Required Skills & Qualifications
- 1-3 years of experience in SDR/BDR or outbound sales in B2B SaaS (preferably sold to the US audience)
- Strong communication skills (phone calls + written), with fluent American English
- Comfort with high-volume outbound activity and rejection
- Exposure to outbound experimentation (A/B testing messaging, sequences, etc.)
- Data-driven mindset with experience tracking KPIs
- Familiarity with engagement tools such as Outplay, Outreach, etc., and CRM tools (e.g., Salesforce, HubSpot) and sales engagement platforms