Programmatic Analyst (2-4 Years)

Omnicom Global Solutions; Hyderabad; On-site; INR 800,000 - 1,500,000; Full time

Job summary

Omnicom Global Solutions in Hyderabad, India, seeks a programmatic specialist to manage campaigns on DV360, The Trade Desk, and other major DSPs. You will optimize, troubleshoot, and report performance to achieve client goals.

The candidate should have 2–4 years of hands‑on DSP experience, strong analytics, and Excel proficiency for data consolidation and reporting. Join a global integrated solutions team.

Qualifications

• 2–4 years of experience in managing programmatic campaigns for large clients.
• Hands-on experience using DSPs to build and optimize campaigns for large-scale clients; Google platforms preferred.
• General troubleshooting skills and strong attention to detail.
• Working knowledge of digital marketing: display, video, social, and marketing analytics.
• Proven technical and analytical aptitude with curiosity for testing and innovation.
• Proficient in Excel with the ability to consolidate multiple data sources for analysis.

Responsibilities

• Managing day-to-day performance of campaigns on major DSPs like DV360, TTD, Amazon DSP.
• Deal management and troubleshooting; set up and investigate inventory sources and deals.
• Monitor deals and reporting in SSP; ensure deal hygiene and health checks.
• Optimize SPO regarding price, volume, and DSP/SSP integration.
• Ideate audience segmentation to hit client goals.
• Execute optimizations to exceed KPIs; define strategies across platforms and data usage.
• Present data-driven arguments for broader client data access.
• Collaborate with agency teams to develop best‑in‑class solutions using available tech.
• Communicate day-to-day performance to clients and agencies as needed.

Skills

DV360

The Trade Desk

Job description

Experience

2-4 years

Skills

DV360, The Trade Desk (TTD) (Proficient in any one major DSPs with end-to-end campaign execution experience, including deal setup (PMP/Programmatic Guaranteed), RTB optimization, audience targeting, campaign troubleshooting, and performance reporting.)

About Omnicom Global Solutions

Omnicom Global Solutions (OGS) is Omnicom's integrated solutions engine, bringing together a global talent community and connected capabilities to build adaptive, future-ready solutions.

As an integral part of Omnicom, the world's leading marketing and sales company, OGS helps agencies and clients navigate what's next through expertise spanning Media, Data & Analytics, Technology, Creative, Strategy & Insights, MarTech, Commerce, Healthcare, and Business Support Solutions.

With over 8,000 professionals across India, the Philippines, and Colombia, and a growing global footprint, OGS combines deep domain expertise with scaled delivery to drive innovation, accelerate growth, and create meaningful business impact.

At OGS, the future is tested, built, and scaled every day for some of the world's most ambitious agencies, brands, and clients.

Let’s build what’s next.

Responsibilities

• Successfully managing the day-to-day performance of campaigns on Major DSP's like DV360, The Trade Desk (TTD), Amazon DSP(Any 1)


• Deal Management and troubleshooting expert, who can set up & investigate inventory sources like private, preferred & other deals in different DSP.


• Deal monitoring and reporting in SSP along with Deal Hygiene and Health checks


• Supply Path Optimization (SPO) regarding clearing price, volume, and technology (DSP/SSP integration)


• Able to ideate successful audience segmentation aimed at reaching a client goal.


• Able to execute optimizations aimed at exceeding KPIs; Set campaign \"strategies\", e.g., targeting, bidding, platforms, data usage, ideas, and downstream client funnel optimization.


• Able to make compelling arguments based on data and results for more client data access.


• Working with the agency team to develop best‑in‑class solutions based on available tech.


• Communicates day‑to‑day format, screen, and inventory performance to clients and agencies as needed.

Qualifications

• Minimum 2-4 years of experience in managing programmatic campaigns for large clients.


• Hands‑on experience using DSPs to build and optimize campaigns across various inventories for large‑scale clients. Preferred experience with Googleplatforms.


• General troubleshooting skills and strong attentionto detail.


• Working knowledge of digital marketing: display, video, social, and marketing analytics.


• Proven technical and analytical aptitude, with a curiosity for testing and innovation.


• Proficient in Excel, with demonstrated ability to organize and consolidate multiple data sources for analysis.