Programmatic Analyst (2-4 Years)

Omnicom Global Solutions; Bengaluru; On-site; INR 800,000 - 1,100,000; Full time

Job summary

Omnicom Global Solutions (OGS) in Bengaluru is hiring a Programmatic Campaign Manager to handle day-to-day performance of campaigns across major DSPs, optimize bidding strategies, and drive data-informed decisions for large clients.

The role requires 2–4 years of hands-on programmatic experience, proficiency with DV360 and The Trade Desk, and strong analytical skills. You will work with the agency team to deliver best-in-class programmatic solutions and report performance to clients daily.

Qualifications

• 2–4 years of experience managing programmatic campaigns for large clients.
• Hands-on experience with DSPs to build and optimize campaigns; preference for Google platforms.
• Strong troubleshooting and detail orientation.
• Solid knowledge of digital marketing: display, video, social, and marketing analytics.
• Proven analytical aptitude and ability to test and innovate.
• Proficient in Excel with ability to consolidate multiple data sources.

Responsibilities

• Manage day-to-day performance of campaigns on DV360, TTD, and Amazon DSP.
• Deal management and troubleshooting; set up and investigate private and preferred deals.
• Monitor deals in SSP; perform deal hygiene checks.
• SPO to optimize price, volume, tech across DSP/SSP.
• Ideate audience segmentation to reach client goals.
• Execute optimizations to exceed KPIs; define strategies for targeting, bidding, platforms, data usage, and funnel.
• Present data-driven arguments for client data access.
• Collaborate with agency teams to build best-in-class solutions using available tech.
• Communicate performance to clients and agencies regularly.

Skills

DV360

TTD

Programmatic Ads

Excel

Tools

Amazon DSP

Job description

About Omnicom Global Solutions

Omnicom Global Solutions (OGS) is Omnicom's integrated solutions engine, bringing together a global talent community and connected capabilities to build adaptive, future-ready solutions.

As an integral part of Omnicom, the world's leading marketing and sales company, OGS helps agencies and clients navigate what's next through expertise spanning Media, Data & Analytics, Technology, Creative, Strategy & Insights, MarTech, Commerce, Healthcare, and Business Support Solutions.

With over 8,000 professionals across India, the Philippines, and Colombia, and a growing global footprint, OGS combines deep domain expertise with scaled delivery to drive innovation, accelerate growth, and create meaningful business impact.

At OGS, the future is tested, built, and scaled every day for some of the world's most ambitious agencies, brands, and clients.

Let's build what's next.

Experiencee: 2-4 years

Skills: DV360, The Trade Desk (TTD) (Proficient in any one major DSPs with end-to-end campaign execution experience, including deal setup (PMP/Programmatic Guaranteed), RTB optimization, audience targeting, campaign troubleshooting, and performance reporting.)

Responsibilities

• Successfully managing the day-to-day performance of campaigns on Major DSP's like DV360, The Trade Desk (TTD), Amazon DSP(Any 1)
• Deal Management and troubleshooting expert, who can set up & investigate inventory sources like private, preferred & other deals in different DSP.
• Deal monitoring and reporting in SSP along with Deal Hygiene and Health checks
• Supply Path Optimization (SPO) regarding clearing price, volume, and technology (DSP/SSP integration)
• Able to ideate successful audience segmentation aimed at reaching a client goal.
• Able to execute optimizations aimed at exceeding KPIs; Set campaign "strategies", e.g., targeting, bidding, platforms, data usage, ideas, and downstream client funnel optimization.
• Able to make compelling arguments based on data and results for more client data access.
• Working with the agency team to develop best-in-class solutions based on available tech.
• Communicates day-to-day format, screen, and inventory performance to clients and agencies as needed.

Qualifications

• Minimum 2-4 years of experience in managing programmatic campaigns for large clients.
• Hands-on experience using DSPs to build and optimize campaigns across various inventories for large-scale clients. Preferred experience with Googleplatforms.
• General troubleshooting skills and strong attentionto detail.
• Working knowledge of digital marketing: display, video, social, and marketing analytics.
• Proven technical and analytical aptitude, with a curiosity for testing and innovation.
• Proficient in Excel, with demonstrated ability to organize and consolidate multiple data sources for analysis.