Product Marketing Manager

Cerebras; Bengaluru; On-site; INR 3,500,000 - 5,500,000; Full time

Job summary

Cerebras Bengaluru seeks an experienced Product Marketing professional to develop strategies and translate technical features into user benefits for OpsMx products. You will shape GTM plans, messaging, and campaigns, collaborating with Marketing to scale launches and engage customers.

Responsibilities include creating sales decks, email campaigns, testing marketing features, and gathering customer success stories across channels. Strong analytics and storytelling are essential.

Qualifications

• Minimum 8 years of proven product marketing experience.
• Understanding of CI/CD, APM, and containers markets.
• Experience in market analysis and product marketing tactics.
• Proficient in web analytics tools and data-driven decision making.
• Excellent written and verbal communication; strong storytelling skills.

Responsibilities

• Develop effective strategies and plans to communicate features and benefits of products.
• Translate technical details into user benefits.
• Assess competitors and differentiate offerings.
• Develop GTM strategies for launches to scale quickly with Marketing.
• Create compelling messages across channels (landing pages, ads).
• Build sales decks and email outreach campaigns.
• Test marketing features, releases and ad copy.
• Collect customer success stories and testimonials for various channels.
• Evaluate projects using KPIs and feedback from customers.

Skills

Product Marketing

CI/CD

Application Performance Monitoring

Containers

Market Analysis

Web Analytics

Communication

Storytelling

Job description

Job Description:

• Develop effective strategies and plans to communicate the features and benefits of OpsMx products to customers
• Study company products and translate technical details into benefits for the user
• Assess current competitor offerings, seeking opportunities for differentiation
• Develop product marketing strategies (pricing, advertising, product launching)
• Craft compelling messages across marketing channels (landing pages, ad campaigns)
• Formulate GTM strategy for new product / feature launches to achieve scale quickly and drive the execution along with the Marketing team
• Create and maintain engaging sales decks to win over potential customers.
• Help craft winning email outreach campaigns.
• Test marketing product features, releases and ad copy
• Work with the customers to collect success stories and testimonials, which could be published on various channels
• Evaluate projects using relevant KPIs and feedback from existing and prospective customers

Skill Required:-

• Proven experience in Product Marketing of a minimum of 8 years
• Understanding of the CI/CD, Application Performance Monitoring, and Containers market
• Experience in market analysis
• Familiar with product marketing tactics
• Working knowledge of web analytics tools
• Excellent communication skills
• Keen eye for detail
• Creativity
• A natural storyteller – have empathy for users and are able to clearly communicate and engage with your audience