Product Marketing Manager

Naukri Assist; Chennai District; On-site; INR 1,200,000 - 2,400,000; Full time

Job summary

Naukri Assist is seeking an experienced Product Marketing professional in Chennai to lead go-to-market initiatives, develop compelling content, and drive revenue growth for SaaS products.

You will analyze market trends, coordinate with cross-functional teams, and manage multiple strategic projects to meet ambitious timelines while delivering high-quality results.

Qualifications

• 5-10 years of experience in product marketing or a related field within the SaaS industry.
• Proven track record of developing effective GM strategies that drive business outcomes.
• Strong understanding of content development principles, including creation, distribution, measurement, optimization.
• Experience in AI tools or CMS tools.

Responsibilities

• Develop and execute go-to-market (GTM) strategies for new products, ensuring successful launches and driving revenue growth.
• Collaborate with cross-functional teams to create compelling content that resonates with target audiences, increasing brand awareness and engagement.
• Analyze market trends, competitor activity, and customer feedback to inform product roadmaps and optimize marketing campaigns.
• Manage multiple projects simultaneously, prioritizing tasks effectively to meet deadlines while maintaining high-quality results.

Skills

GTM strategy

Content marketing

Cross-functional teamwork

AI tools

CMS tools

Tools

AI tools

CMS tools

Job description

Roles and Responsibilities :

• Develop and execute go-to-market (GTM) strategies for new products, ensuring successful launches and driving revenue growth.


• Collaborate with cross-functional teams to create compelling content that resonates with target audiences, increasing brand awareness and engagement.


• Analyze market trends, competitor activity, and customer feedback to inform product roadmaps and optimize marketing campaigns.


• Manage multiple projects simultaneously, prioritizing tasks effectively to meet deadlines while maintaining high-quality results.

Job Requirements :

• 5-10 years of experience in product marketing or a related field within the SaaS industry.


• Proven track record of developing effective GM strategies that drive business outcomes.


• Strong understanding of content development principles, including creation, distribution, measurement, optimization.


• Experience in Ai tools or CMS tools.