Performance Marketing Manager

Firstmeridian Global Services; Delhi; On-site; INR 800,000 - 1,200,000; Full time

Job summary

Firstmeridian Global Services is hiring a Performance Marketing Manager to lead Meta Ads and Google Ads campaigns. Candidates should have 2–5 years of experience in D2C/eCommerce or agency environments.

The role involves managing budgets, optimizing performance metrics, and collaborating with teams to enhance customer acquisition. Strong analytical and communication skills are vital for success in this position.

Qualifications

• 2–5 years of experience in D2C/eCommerce or agency environments.
• Experience managing multiple accounts is preferred.

Responsibilities

• Plan, execute, and optimize Meta Ads and Google Ads campaigns.
• Manage campaign budgets, audience targeting, and performance reporting.
• Improve ROAS, CAC, CTR, CPM, and conversion rates.
• Collaborate with creative and brand teams to drive customer acquisition and revenue growth.
• Monitor campaign performance and identify growth opportunities.

Skills

Hands-on experience with Meta Ads and Google Ads

Strong knowledge of GA4

Knowledge of Google Tag Manager

Knowledge of Meta Events Manager

Analytical mindset

Excellent communication skills

Stakeholder management skills

Job description

Performance Marketing Manager

We are hiring a Performance Marketing Manager with 25 years of experience in D2C/eCommerce or agency environments.

Key Responsibilities

• Plan, execute, and optimize Meta Ads and Google Ads campaigns.
• Manage campaign budgets, audience targeting, and performance reporting.
• Improve ROAS, CAC, CTR, CPM, and conversion rates.
• Collaborate with creative and brand teams to drive customer acquisition and revenue growth.
• Monitor campaign performance and identify growth opportunities.

Requirements

• Hands‑on experience with Meta Ads and Google Ads.
• Strong knowledge of GA4, Google Tag Manager, Meta Events Manager, and attribution.
• Analytical mindset with excellent communication and stakeholder management skills.
• Experience managing multiple accounts is preferred.

Location: Delhi (Preferred)

Experience: 2–5 Years