Performance Marketing | Digital Marketing Position

N Human Resources & Management Systems; Thane; On-site; INR 420,000 - 700,000; Full time

Job summary

N Human Resources & Management Systems in Thane is seeking a Digital Marketing Manager (Performance Marketing & Lead Generation) to own end-to-end B2B lead generation and campaign optimization across Google Ads, LinkedIn, and other digital channels.

The role requires 3–5 years in performance marketing with an agency background, strong analytics (GA4, GTM), and a proven ability to drive ROI. Immediate joiners preferred; work from office six days a week.

Qualifications

• 3–5 years in Performance Marketing with a B2B lead gen focus.
• Agency background is mandatory.
• Proficiency in Google Ads and LinkedIn Ads; GA4 and GTM experience.

Responsibilities

• Manage paid campaigns across Google Ads, Meta, and LinkedIn.
• Drive B2B lead generation while optimizing CPL, CPA, and ROAS.
• Own media budgets, agency coordination, and campaign execution.
• Optimize landing pages and lead conversion funnels.
• Track and improve campaign performance using GA4 and GTM.

Skills

Google Ads

LinkedIn Ads

B2B lead gen

GA4

Google Tag Manager

Agency background mandatory

Job description

Digital Marketing Manager (Performance Marketing & Lead Generation)

Experience: 3–5 Years

Location: Thane (Work From Office)

CTC: Upto 7 LPA (based on experience & skill set)

Industry: Climate-tech, Service Based, Start-up

Role Overview

Own end-to-end performance marketing and B2B lead generation. Drive high-quality leads, optimize campaign performance, and maximize ROI across digital channels.

Key Responsibilities

• Manage paid campaigns across Google Ads, Meta, and LinkedIn.
• Drive B2B lead generation while optimizing CPL, CPA, and ROAS.
• Own media budgets, agency coordination, and campaign execution.
• Optimize landing pages and lead conversion funnels.
• Track and improve campaign performance using GA4 and Google Tag Manager.

Requirements

• 3–5 years of experience in Performance Marketing with a strong B2B lead generation focus.
• Agency background is mandatory.
• Expertise in Google Ads and LinkedIn Ads.
• Experience with GA4, Google Tag Manager, and campaign analytics.
• Prior experience in B2B, SaaS, subscription, or high-value sales is preferred.
• Must be willing to commute to Thane.
• Work From Office – 6 days a week.
• Immediate joiners or candidates with up to 15 days' notice period preferred.

Please Apply only if you meet these criteria at [e-mail] or share resumes at [phone]