Performance Marketing -(Conversational AI/ B2B SAAS)

Meritus Management Service; Kalyani Nagar; On-site; INR 600,000 - 900,000; Full time

Benefits offered by this job

Work directly with CEO

Job summary

Meritus Management Service is seeking a results-driven performance marketing specialist to own ABM and paid campaigns for a B2B SaaS portfolio. You will optimize LinkedIn Ads, Google Ads, YouTube campaigns, retargeting, and analytics to drive pipeline.

You will collaborate directly with the CEO and cross-functional teams, leveraging GA4 and Looker Studio to create dashboards, run experiments, and improve targeting, messaging, and conversion paths.

Qualifications

• 3+ years in B2B SaaS performance marketing.
• Experience with LinkedIn Ads, Google Ads, GA4, HubSpot, Looker Studio, ABM, retargeting.
• Ability to optimize campaigns and generate qualified leads.

Responsibilities

• Manage LinkedIn & Google Ads, ABM, YouTube and retargeting campaigns.
• Optimize paid media, audience targeting, A/B testing and dashboards in GA4/Looker Studio.
• Drive qualified pipeline through performance marketing.

Skills

Performance marketing

B2B SaaS

Lead generation

Campaign optimization

Tools

LinkedIn Ads

Google Ads

GA4

HubSpot

Looker Studio

Job description

Manage LinkedIn & Google Ads, ABM, YouTube and retargeting campaigns for B2B SaaS. Optimize paid media, audience targeting, A/B testing, CPQP, dashboards in GA4/Looker Studio, and drive qualified pipeline through performance marketing.

Required Candidate profile

Have 3+ years of B2B SaaS/ Con. AI performance marketing experience. Skilled in LinkedIn Ads, Google Ads, GA4, HubSpot, Looker Studio, ABM, retargeting, campaign optimization, and lead generation.

Perks and benefits

• Work directly with CEO