Performance Marketing Associate

Zingroll Inc.; India; Hybrid; INR 600,000 - 800,000; Full time

Job summary

Zingroll Inc. is seeking a Performance Marketing Associate to drive app visibility and top charts performance from New Delhi, India. This hands-on leadership role allows you to build a team and shape strategy, with a focus on getting ads to work effectively.

You will manage campaigns across App Store, Google, YouTube, TikTok and Meta, use testing and ASO to climb charts, and write compelling copy. Hybrid work and a competitive INR package are offered.

Qualifications

• 1-2 years of experience in app, product, or consumer marketing.
• Ability to spot a winning ad quickly and build tests to prove it.
• Strong language skills and crisp, effective marketing copy.
• Willingness to do whatever it takes to win the #1 spot in the market.
• Excitement about high-impact campaign moments and consumer products.

Responsibilities

• Set up, manage, and scale ads on App Store, Google, YouTube, TikTok and Meta.
• Use A/B testing and ASO tactics to climb the Top Charts.
• Write clean, persuasive copy and use video editing skills to polish ads.
• Ensure all video, sound, and font choices are highly convertible.
• Research consumers, competitors, trends, and internet culture to identify opportunities.
• Use data to evaluate what's working and guide marketing decisions.
• Support influencer and UGC marketing initiatives.

Skills

Ad copywriting

A/B testing

Digital marketing

Job description

Job Description:

We're hiring a Performance Marketing Associate to put our app at the top of the App Store and Play Store charts. This is a hands-on leadership position for someone who doesn't need a manual. You'll have the opportunity to build your own team and have flexibility in terms of strategy. The goal is to get ads to work.

What You'll Do

• Set up, manage, and scale ads on App Store, Google, YouTube, TikTok and Meta.
• Use A/B testing and ASO tactics to climb the Top Charts.
• Write clean, persuasive copy and use video editing skills to polish ads.
• Use your high creative standards to ensure every video, sound, and font choice makes the ad highly convertible.
• Research consumers, competitors, trends, and internet culture to identify new opportunities.
• Use data and research to evaluate what's working and guide marketing decisions.
• Support influencer and UGC marketing initiatives.

What We're Looking For

• You have 1-2 years of experience in app, product, or consumer marketing.
• You can spot a winning ad in two seconds and then go build the technical experiment to prove it.
• Your language skills are sharp, and your marketing copy is crisp and effective.
• You’re ready to do whatever it takes to win the #1 spot in the market.
• You’re excited about high-impact campaign moments.
• You’re passionate about consumer products, social media, and internet culture.

General Notes

• Availability: <3 weeks
• Work Type: Full-time - 6 days (Hybrid)
• Work Location: New Delhi, India
• Prior startup experience is highly valued.
• Compensation Range: INR 6,00,000 - INR 8,00,000 LPA (The final package depends on skills, experience, and abilities - not your degree.)

Requirements