Performance Marketer

Brainamaze; Gurugram District; On-site; INR 800,000 - 1,200,000; Full time

Job summary

Brainamaze in Gurugram is seeking a Performance Marketer to take ownership of all paid marketing initiatives. You will independently plan, execute, and optimize campaigns across platforms such as Google Ads, Meta, and LinkedIn.

The ideal candidate will have 4-5 years of performance marketing experience, strong analytical skills, and the ability to drive measurable business growth. Competitive salary and opportunities for professional development are provided.

Qualifications

• 4-5 years of hands-on experience in performance marketing.
• Strong expertise in running ads across Google, Meta, and LinkedIn.
• Solid understanding of marketing funnels and conversion tracking.

Responsibilities

• Plan, execute, and manage performance marketing campaigns.
• Monitor and optimize campaigns to improve key metrics.
• Analyze campaign data and derive actionable insights.

Skills

Campaign management

Analytical skills

Digital advertising

Problem-solving

Data-driven mindset

Budget management

Tools

Google Analytics

Meta Ads Manager

Google Ads

Job description

We are looking for a highly driven and results‑oriented Performance Marketer to take complete ownership of our paid marketing initiatives. This is an individual contributor role where you will be responsible for planning, executing, and optimizing campaigns independently to drive measurable business growth. If you’re someone who doesn’t wait for instructions and can run campaigns like it’s your own budget, this role is for you.

Key Responsibilities

• Plan, execute, and manage performance marketing campaigns across platforms such as Google Ads, Meta (Facebook/Instagram), LinkedIn, and other paid channels
• Own end‑to‑end campaign execution including audience targeting, ad creatives, bidding strategies, and budget allocation
• Continuously monitor and optimize campaigns to improve key metrics like CAC, ROAS, CTR, CVR, and LTV
• Conduct A/B testing across ad copies, creatives, landing pages, and funnels to enhance performance
• Analyze campaign data and derive actionable insights using tools like Google Analytics, ad platforms, and attribution tools
• Collaborate with content and design teams to improve campaign outcomes
• Manage and optimize marketing budgets efficiently, ensuring maximum ROI
• Stay updated with the latest trends, platform updates, and best practices in performance marketing

Skills & Requirements

• 4‑5 years of hands‑on experience in performance marketing or growth marketing
• Strong expertise in running ads across Google, Meta, and LinkedIn platforms
• Ability to independently plan, execute, and scale campaigns without supervision
• Data‑driven mindset with strong analytical and problem‑solving skills
• Solid understanding of marketing funnels, attribution models, and conversion tracking
• Experience with tools such as Google Analytics, GTM, Meta Ads Manager, and Google Ads
• Strong experimentation mindset with a focus on continuous optimization

What We’re Looking For

• Someone who can take full ownership of performance marketing without hand‑holding
• A self‑starter who can both strategize and execute campaigns
• A problem‑solver who treats every campaign like a growth experiment